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How to Write Selling Humor

By: Peter Mehlman, Mel Helitzer
Narrated by: Peter Mehlman, Mel Helitzer
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Publisher's summary

Humor is ignored and misunderstood in writing. But learning to use humor will improve your writing and your bottom line. These two workshops are from experts who can help you ride the comedy wave to successful humor writing.
©1994 Peter Mehlman and Mel Helitzer (P)2004 Writer's AudioShop
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What listeners say about How to Write Selling Humor

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars

Old basics, but alright

This was obviously an older work, but the first lecture was an interesting summary of the basics. Not advanced, or geared toward one field in particular, but perfectly fine, though aged. The second lecture from the Seinfeld writer was very interesting for the sake of the content, as well as the accidental tips that were given about viewing and writing humour as the lecturer told about the details of his work.

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  • Overall
    3 out of 5 stars
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    4 out of 5 stars
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    1 out of 5 stars

useful, if you can get past the casual bigotry

What did you like best about How to Write Selling Humor? What did you like least?

I enjoyed the academic look at humor. There's some really interesting stuff in there.

What was most disappointing about Peter Mehlman and Mel Helitzer ’s story?

The casual sexism, racism, and homophobia when it comes to humor. The talks are from the 80s, and delight in telling people that "fruit" is now a synonym for homosexual and "women and prudes don't like too many sex jokes."

Which scene was your favorite?

The Seinfeld stories.

Did How to Write Selling Humor inspire you to do anything?

Made me realize that approaching humor academically won't work in my writing.

Any additional comments?

Overall I was disappointed in this.

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5 people found this helpful

  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    5 out of 5 stars

it was pretty good!

I enjoyed the first part for its principal and academic approach. and while the second half was entertaining I only was able to get benefit out of it because of the first half. Did you tell the sound and by the topic that it was old but nonetheless with useful information

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  • Overall
    3 out of 5 stars
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    4 out of 5 stars
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    3 out of 5 stars

A book for comedy writers, not marketers.

I began listening to this book thinking it was about how to write "selling humor" in the context of "sales copy with humour injected"... I was wrong - It's very much a book aimed at comedians or comedy writers who want to sell their comedy writing.

If you are in that field, then this audio does provide some good advice, and includes an engaging (but not overly educational) except from a live presentation from a Seinfield writer, which I enjoyed.

If you are wanting to learn how to write sales copy which includes humour, this is NOT that book.

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5 people found this helpful