Momentum
How to Propel Your Marketing and Transform Your Brand in the Digital Age
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Momentum
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Narrated by:
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Nicol Zanzarella
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By:
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Shama Hyder
About this listen
Marketing in today's digital age has become overwhelmingly complex - but it doesn't have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing.
To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen approach - separating out the critical from the trivial and the foundational rules from the ephemeral gimmicks. Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.
In Momentum, Shama draws on her experience guiding clients ranging from small businesses to Fortune 100s to demystify the marketing landscape and provide you with the digital foresight you need to operate effectively in an increasingly digital world. Using key principles, she demonstrates how to transform your current approach into an effective, struggle-free, ROI-driven strategy.
Before you invest in another marketing strategy, take a step back. Don't waste enormous amounts of time, energy, and money on the wrong strategies and approach for your customers, industry, and market. Whether you're a young business or an established company, let Momentum teach you how to thrive.
©2016 Shama Hyder (P)2016 Brilliance Audio, all rights reserved.Listeners also enjoyed...
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not quite for audible
- By Andrea on 05-08-16
By: John Jantsch
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Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
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Overall4.5 out of 5 stars 306
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Performance4.5 out of 5 stars 243
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Story4.5 out of 5 stars 243
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
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4 out of 5 stars
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Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
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I Will Teach You to Be Rich
- No Guilt. No Excuses. No B.S. Just a 6-Week Program That Works (Second Edition)
- By: Ramit Sethi
- Narrated by: Ramit Sethi
- Length: 12 hrs and 8 mins
- Unabridged
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Overall4.5 out of 5 stars 9,753
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Performance5 out of 5 stars 8,216
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Story4.5 out of 5 stars 8,131
Buy as many lattes as you want. Spend extravagantly on the things you love. Live your rich life instead of tracking every last expense with Ramit Sethi’s simple, powerful, and effective six-week program for gaining control over your finances. This isn’t typical advice from a money expert. In this completely updated second edition, Ramit teaches you how to choose long-term investments and the right bank accounts. With his characteristic no-BS perspective, he shows how to squeeze every hidden benefit out of your credit cards.
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3 out of 5 stars
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Repetitive - should be retitled.
- By Truth on 06-20-19
By: Ramit Sethi
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- By: Ryan Daniel Moran
- Narrated by: Ryan Daniel Moran
- Length: 7 hrs and 38 mins
- Unabridged
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Overall5 out of 5 stars 3,847
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Performance5 out of 5 stars 3,326
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Story5 out of 5 stars 3,310
By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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4 out of 5 stars
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Good, but a Little Misleading
- By Chris Love on 11-28-20
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The Simple Path to Wealth
- Your Road Map to Financial Independence and a Rich, Free Life
- By: JL Collins
- Narrated by: JL Collins, Peter Adeney
- Length: 6 hrs and 38 mins
- Unabridged
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Overall5 out of 5 stars 9,482
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Performance5 out of 5 stars 8,003
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Story5 out of 5 stars 7,937
This book grew out of a series of letters to my daughter concerning various things - mostly about money and investing - she was not yet quite ready to hear. Since money is the single most powerful tool we have for navigating this complex world we've created, understanding it is critical.
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1 out of 5 stars
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Misleading, heavily biased
- By Cody Peralta on 07-19-19
By: JL Collins
What listeners say about Momentum
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Thomas
- 11-29-16
Data, data, data
This book is a great foundation for those experienced in the digital marketing space, new comers and print-based marketers. There is necessary emphasis on data being your guide, fused with practical takeaways. A solid guide with solid principles, I strongly recommend this as a refresher and a beacon for digital marketing success!
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Overall3 out of 5 stars
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Performance4 out of 5 stars
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Story2 out of 5 stars
- Oliver Nielsen
- 07-06-16
Almost as scrappy as Get Scrappy
It's similar to, but better than, Get Scrappy by Nick Westergaard (released at the same time as this book, and I got both, for the same purpose).
It's just Marketing 101 though. Really not much new, despite the colorful packaging. Not that I expect every new book to share all-new, 100% fresh revelations – marketing more or less works on timeless principles. But a book (which sadly isn't available as an audiobook) like Digital Relevance by Ardath Albee, is around 10x more fresh and interesting than Momentum and Get Scrappy combined. It has something to say.
Another worthwhile new marketing book, is Hacking Marketing by Scott Brinker is also worth a look.
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2 people found this helpful
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Overall4 out of 5 stars
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Performance3 out of 5 stars
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Story4 out of 5 stars
- kazmi1986
- 07-27-16
Interesting
Interesting topic. The narrator was very very boring and monotone. Wish I had just read the book on my own.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Robert Rochester Jr
- 10-14-20
What I been missing in my marketing!
I been an amateur student of digital marketing for 4 years. From emails to funnel building, to ecommerce build I always have had a problem getting the actual customers. Now I know how to properly approach my marketing. Filled in gaps that dotcom secrets and expert secrets did not cover.
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Overall3 out of 5 stars
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Performance3 out of 5 stars
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Story2 out of 5 stars
- Anonymous User
- 05-21-21
meh
it was okay. not much in the way of sticking power. I felt a bit bored in the content. it was generally flat.
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