The SaaS Playbook Audiobook By Rob Walling cover art

The SaaS Playbook

Build a Multimillion-Dollar Startup Without Venture Capital

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The SaaS Playbook

By: Rob Walling
Narrated by: Rob Walling
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About this listen

Do you want to build a software product that people want and are willing to pay for? Do you dream of growing the kind of company that employs smart, creative people? Are you tired of waiting for investors to fund your startup?

You don’t need venture funding, and you don’t need permission.

With nearly two decades of experience as a serial entrepreneur, author, and investor, Rob Walling is one of the world's leading experts in SaaS. In this audiobook, he shares little-known strategies that have been battle-tested by some of today's most successful founders.

Learn how to compete against large competitors and structure your pricing for maximum growth. Discover the four SaaS cheat codes that can dramatically accelerate your business's success. Learn how to avoid common mistakes that SaaS founders make and identify the right marketing approaches for your business.

In this audiobook, you’ll find:

  • Questions and processes to take you from product-market fit to scale.
  • New ways to compete and differentiate yourself in crowded marketplaces, and how to react when someone copies you.
  • Pricing tactics, and the pitfalls to avoid.
  • Real examples from software companies that are operating today.

Whether you're a seasoned software developer, a no-code enthusiast, or you’ve never written code in your life, this audiobook will walk you through the most actionable tactics to bootstrap a multimillion-dollar SaaS business.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2023 Rob Walling (P)2023 Rob Walling
Entrepreneurship History & Culture Business Software Dream
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What listeners say about The SaaS Playbook

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thanks Rob

i have being bootstrapping zootools for a year and a half. it’s being a tough journey and i was too focused on engineering. thx for this book i started to change my mental model. now it’s the time to execute the marketing ideas. highly recommended

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very helpful fir those of us who need to disrupt through startup

love the injected personality and experience he shared with his readers. Can't wait to listen to his next book

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Great! Thank you!

Informative and high yield! Recommended! Its worth the listen for all entrepreneurs. Go get it!

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Must Listen for SaaS founders

The SaaS playbook is your guide to success as a bootstrapped or mostly bootstrapped SaaS founder.

Every chapter is super actionable and after listening to the mindset chapter I was fired up to get after it!

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Great book for someone wants to learn about saas space

Love every minute of it, will purchase other books by Rob and check out reference resources

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Practical advice

Take it from someone who has done it, and is committed to share his experience and skills to others.

I got a different perspective on starting up my business- one that was latent within in me: there is an alternative to VC backed start-ups…the bootstrapped startup and how to make it a success!

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Solid

The Pricing chapter alone was worth the price of the audible book, no pun intended. Impressed with Rob and his expertise, though surprised to find on the Microconf site he looks like he’s 12. ;)

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Amazing for SaaS founders

I had so many blindspots in my thinking as a SaaS founder. Rob’s unique experience has produced a book that shined a light on the parts of my business that were being neglected. My SaaS jumped from $159/mo to $550/mo within 2 weeks of finishing the book because I implemented the approaches he recommends to the softer side of business that I wasn’t thinking about as a technical founder. If you are a technical founder trying to build a lifestyle SaaS, this book will save you from making so many business mistakes. 10/10!

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Good stuff

Great points of view on everything SaaS short read and was a fun read easy to understand.

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Just read it!

If you’re debating whether or not, you should read this book. Just read it very resourceful and helpful and can be applied. In many ways. I bought the print and audible download. Thank you!

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