• 5 Common Naming Mistakes

  • Jul 23 2024
  • Length: 8 mins
  • Podcast

5 Common Naming Mistakes

  • Summary

  • In this episode, NameStormers CEO Mike Carr discusses the importance of choosing engaging and memorable names for products or companies, citing examples such as Snapple and eBay, which demonstrate the power of names that are not necessarily descriptive but capture attention. He also warns against the mistake of ignoring the target audience when naming a product or company. Carr emphasizes the importance of a name being memorable and sticky.

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