• A JOURNEY FROM TRANSCREATION TO B2B TECH MARKETING | With Marina Mann and Bruno Combart | beyondthewords

  • Jun 21 2024
  • Duración: 33 m
  • Podcast

A JOURNEY FROM TRANSCREATION TO B2B TECH MARKETING | With Marina Mann and Bruno Combart | beyondthewords Por arte de portada

A JOURNEY FROM TRANSCREATION TO B2B TECH MARKETING | With Marina Mann and Bruno Combart | beyondthewords

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  • Resumen

  • In this episode of Beyond the Words, Marketing Edition, we speak to Marina Mann, Digital Marketing Manager for the DACH, Northern & Eastern European regions at Genesys. Marina epitomizes the successful transition from #Localization to the world of International #B2B #TechMarketing. In this podcast, she gives her #1 ingredient for a good #multilingual campaign brief, she shares her experience of marketing luxury supercars internationally, and she reveals how the worlds of localization and digital marketing are more intertwined than you might think. Enjoy!

    To find out more about Marina, visit https://www.linkedin.com/in/marina-mann-aa442249/

    Read our Genesys case study on: https://zeitgeist.global/wp-content/uploads/2024/01/Genesys-Case-Study.pdf

    Thanks for listening! Please don’t forget to hit Subscribe and to leave us a review. You can also write to beyondthewords@zeitgeist.global. We’d love to hear from you.

    #b2btechmarketing #globalmarketing #b2bmarketing #techmarketing #transcreation #B2B
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