• Amazon PPC AMA Live with Kevin Sanderson and Brandon LaBar

  • Jul 9 2024
  • Length: 1 hr and 10 mins
  • Podcast

Amazon PPC AMA Live with Kevin Sanderson and Brandon LaBar

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    Join us this Tuesday at 12 PM EST for an exclusive AMA session with Kevin Sanderson and Brandon LaBar, an Ecommerce Consultant at Pure Play Ecommerce Consulting LLC. Learn the latest Amazon strategies, ask your burning questions, and get real-time answers from the experts! See you there!

    #AmazonPPC #AmazonAdsCampaign #AmazonSellerTips

    Timestamps:

    00:00 - Countdown
    09:59 - Live Stream Begins
    10:18 - Technical Difficulties Discussion
    10:48 - Audience Interaction & Audio Check
    11:11 - Introducing Brandon Labar
    12:00 - Brandon's Background & Expertise
    13:10 - Shared Community and Connection Story
    14:00 - Audience Questions Introduction
    15:01 - Parent Listing & Search Results
    19:48 - Manipulating Variations Consequences
    22:01 - Turning Off PPC & Losing Rank
    24:46 - Seasonal Impact on Sales
    27:42 - Auto Campaigns Effectiveness
    32:22 - Strategy for Auto Campaigns
    38:22 - Reviving a Product Listing
    43:03 - PPC Impact on Overall Performance
    48:33 - Dealing with Copyrighted Images in Custom Listings
    51:18 - Using Negative Keywords
    55:27 - Sponsored Display Campaigns
    59:46 - Day Parting Strategy for PPC
    01:05:17 - Competitor Keywords in Campaigns

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