100% new currencies by 2024? To wrap up the first season of Amobee Out Loud, Pam is joined by Kelly Abcarian EVP, Measurement & Impact at NBCUniversal, to discuss the way Covid changed viewers behavior, new currencies that are being unlocked, cross platform measurement and can we get measurement companies to work together to solve the cross screen measurement gap.

For more information visit: www.amobee.com/podcast

In this episode, Tal Chalozin, CTO & Co-Founder of Innovid, joins Pam and Val to discuss the challenges surrounding digital ad personalization and when does ad personalization cross the line and become too personal. They also take a look at viewership trends, capturing viewers attention and Amazon’s plan to trial shoppable ads in the near future.

For more information visit: www.amobee.com/podcast 

For more information on Innovid visit: www.innovid.com/

Have the streaming wars peaked? Industry expert Steven Golus, Founder of Steven Golus Consulting, joins Pam and Val for a discussion about the future of streaming services, what is going to happen to companies like Roku and what are the most pressing challenges in digital media today. 

Steven also discusses his passion for diversity, equity & inclusion (DE&I) and his work mentoring minority students with The Boyd Initiative. 

For more information visit: 

www.amobee.com/podcast

For more information about The Boyd Initiative visit: 

www.theboydinitiative.com/mentor

With an evolving digital landscape and the workforce returning to the office, industry leaders are faced with new challenges managing their teams. Pam and Val are joined by Heather Richetto-Rumley, Master Coach with ClearWater Performance Group, to discuss what qualities make a great leader, the different styles of leadership and how leaders in ad tech need to change with the times in order to stay on top. 

For more information visit: www.amboee.com/podcast

For more information about Heather Richetto-Rumley visit: www.clearwaterperformancegroup.com

Addressable TV enables a marketer to use audience insights tied to an IP address or set-top-box to target a device on a 1-to-1 level. Julian Zilberbrand, EVP Advanced Media at Paramount, joins Pam and Val to break down how marketers can navigate the new ways to deliver ads into consumers’ households.

For more information visit www.amobee.com/podcast

Platforms like YouTube have given rise to the independent content creator and are changing the definition of premium content and professionalism. Marc Weinhouse, Global Director, YouTube Ads Marketing, reunites with Pam and Val for a conversation about how independent creators are competing with big streaming services like Netflix.

For more information visit: www.amobee.com/podcast

For more information visit www.amobee.com/podcast

Pam and Val are joined by Amobee's Chief Product Officer, Niraj Deo, for a conversation about next generation ad technology and what recent innovations mean for the industry and for consumers. They discuss the best Demand Side Platforms, Supply Side Platforms, data, cleanrooms and what the future looks like for the ad industry. For more information go to www.amobee.com/podcast