Episodes

  • Ep 526 - Become Bingeable: Attract More Leads and Sell Even More Stuff With Tracy Hazzard

    Ep 526 - Become Bingeable: Attract More Leads and Sell Even More Stuff With Tracy Hazzard
    Sep 27 2024
    In this episode of the Author to Authority podcast, Tracy Hazzard discusses the power of authority marketing and how combining it with a book can benefit business growth. Tracy and host Kim Thompson-Pinder dive into the unexpected opportunities and connections that podcasting can bring. They also emphasize the importance of writing and publishing, as well as utilizing diverse media platforms to effectively communicate with different audiences. The conversation highlights the significance of sharing information generously and authentically to establish credibility and attract an audience. Furthermore, the episode emphasizes the value of combining podcasting and writing to establish a strong relationship with the audience, providing actionable steps for entrepreneurs, professionals, speakers, and coaches to elevate their businesses.
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    39 mins
  • Ep 525 - Why has Tony Robbins used Firewalking to create massive change in people with Dave Albin

    Ep 525 - Why has Tony Robbins used Firewalking to create massive change in people with Dave Albin
    Sep 20 2024
    Former firewalk captain for Tony Robbins, Dave Albin, shares his personal journey of overcoming addiction and finding personal development through Tony Robbins' programs in a recent episode of the Author to Authority podcast. The conversation discusses their experience attending a seminar with Tony Robbins that included a firewalk and the transformative impact it had on their lives. The speakers highlight the importance of facing fears and pushing past limits, emphasizing the power of perseverance and the rewards that come from taking action. Firewalking is described as a life-changing experience that instills a sense of accomplishment and self-belief, empowering individuals and bringing people together. The podcast, hosted by Kim Thompson-Pinder, focuses on leveraging the power of writing and publishing a book to establish authority, offering valuable insights and secrets to elevate one's business.
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    40 mins
  • Ep 524 - Sales Success Secrets: From Salesperson to CEO with Donnie Boivin

    Ep 524 - Sales Success Secrets: From Salesperson to CEO with Donnie Boivin
    Sep 6 2024
    Donnie Bovine, CEO and founder of Success Champions, shares his journey from salesperson to business owner in this episode of the Author to Authority podcast. He emphasizes the importance of honesty, eliminating excuses, and taking responsibility for success in business. The conversation discusses the challenges faced by entrepreneurs, the importance of traditional sales and networking methods, and the need to hire the right people. Sales and networking are highlighted as crucial for business growth, and the fear of sales is debunked. Compatibility with clients and the benefits of niche marketing are also explored. Listeners are encouraged to share the episode as a valuable resource for building a successful business.
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    37 mins
  • Ep 523 -From Fear to Freedom: Unleashing Your Writing and Speaking Power with Marisa Shadrick

    Ep 523 -From Fear to Freedom: Unleashing Your Writing and Speaking Power with Marisa Shadrick
    Aug 30 2024
    Marisa Shadrick, one of the world's top 100 speakers, shares her journey of overcoming fear and finding freedom in writing and speaking on this episode of the Author to Authority podcast. She discusses her early struggles with writing and how she transformed ordinary writing into magnetic writing by attending classes and conferences. Marisa's insights on marketing, personal growth, and adaptability in a changing market offer valuable advice for entrepreneurs and professionals. The conversation also highlights the importance of prospecting and selling, proofreading and copywriting, and simplifying business strategies. Overall, this episode provides inspiration and practical strategies for enhancing writing and speaking skills, building authority, and achieving personal growth.
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    35 mins
  • Ep 522 - High Ticket Offers and Podcasts: A Blueprint for Guaranteed Results with Sheryl Plouffe

    Ep 522 - High Ticket Offers and Podcasts: A Blueprint for Guaranteed Results with Sheryl Plouffe
    Aug 23 2024
    Sheryl Plouffe is an accomplished author and podcaster renowned for her expertise in high ticket offers and relationship-building within the business sphere. She advocates for starting with high ticket offers to establish cash flow and create a sustainable business model, enabling reinvestment and growth. Through her podcast, Sheryl underscores the value of authentic relationship-building and strategic collaborations, which she views as essential for delivering transformative programs that offer substantial value to clients. Emphasizing the importance of avoiding spammy or salesy tactics, she believes that genuine connections foster business expansion and knowledge-sharing, making podcasting a pivotal tool in her approach.
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    33 mins
  • Ep 521 - How To Transform Your Blog Into A Client Magnet with Jon Clemence

    Ep 521 - How To Transform Your Blog Into A Client Magnet with Jon Clemence
    Aug 16 2024
    Jon Clemence is a dedicated content creator and marketer who began his career on Upwork, initially offering his services for $10 an hour. With a deep passion for proofreading and writing, Jon quickly built his reputation by providing exceptional value to his clients, emphasizing that content editing goes beyond fixing grammar; it involves enhancing reader engagement, improving click-through rates, and ultimately attracting more customers. He believes that content creation and marketing should focus on showcasing the true value and impact of the services provided, rather than just superficial corrections. Currently working on a book to highlight the significant business benefits of hiring a skilled content editor, Jon also provides a free blog self-assessment on his website, cedarpressproofreading.com, to help writers enhance their content and boost their online presence.
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    30 mins
  • Ep 520 - Lead With A Story Worth Telling with Bill Blankschaen

    Ep 520 - Lead With A Story Worth Telling with Bill Blankschaen
    Aug 9 2024
    Bill Blankschaen, founder and chief story architect of Story Builders, passionately advocates for the transformative power of storytelling. He believes that entrepreneurs, professionals, coaches, and speakers can connect deeply with their audiences by intentionally sharing the right story at the right moment. By aligning stories with personal values and messages, Blankschaen helps individuals and professionals build platforms, brands, and businesses that resonate authentically with their target markets. His approach underscores the importance of recognizing the uniqueness and value of one's personal narrative, as these stories provide a powerful lens through which experiences, lessons, and successes can be effectively shared, leading to greater influence, impact, and income.
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    35 mins
  • Ep 519 - How to Use Information Marketing to Build Your List, Credibility, and Cash Flow with Jannette Anderson

    Ep 519 - How to Use Information Marketing to Build Your List, Credibility, and Cash Flow with Jannette Anderson
    Aug 2 2024
    Jannette Anderson, a veteran in the field of information marketing with nearly four decades of experience, offers a nuanced perspective on the discipline. She advocates for a focused approach that prioritizes delivering value to a specific target audience, rather than attempting to appeal to the masses. Anderson emphasizes the need for a deep understanding of client challenges and tailoring marketing efforts to address these issues directly, thus building credibility and trust. Through her extensive work, including her upcoming book "The Rise of the Mature Preneur" and her training course "Increase Your Authority and Influence," she demonstrates how strategic information marketing can drive business growth by connecting with the right audience and guiding them through the sales process effectively.
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    33 mins