B2B Agility™ with Greg Kihlström  By  cover art

B2B Agility™ with Greg Kihlström

By: The Agile Brand
  • Summary

  • From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology. Guests will represent brands, consultancies, and platforms that enable B2B marketers to do their best work.
    © 2023-2024 The Agile Brand, LLC
    Show more Show less
Episodes
  • #14: Customer-Led Growth Success with Chris Dishman, SVP Customer Success, Totango
    Jun 4 2024

    To fuel growth in 2024, organizations need to pivot to a customer-centric model by leveraging a customer growth platform that continuously delivers value and nurtures long-term revenue through exceptional post-sale experiences.

    Today we’re going to talk about how customer success managers can prove tangible value to the C-Suite while adopting a customer-led growth mindset.

    To help me discuss this topic, I’d like to welcome Chris Dishman, Sr. Vice President, Customer Success at Totango.

    RESOURCES

    Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd

    Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show

    Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com

    B2B Agility is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

    Show more Show less
    23 mins
  • #13: Augmenting the sales experience using AI, with Arnab Mishra and Sam Zaeyd at Xactly
    May 28 2024

    We are here at Xactly Upside, the Xactly user conference, here in San Francisco. We’ve seen some amazing product announcements, heard from customers, and had a chance to interact and learn from an amazing user community. Today we’re going to talk about opportunities and challenges of today’s Chief Revenue Officer, and some of the ways that artificial intelligence can benefit the sales process. To help me discuss these topics, I’d like to welcome Arnab Mishra, CEO and Sam Zayed, Chief Revenue Officer at Xactly.

    RESOURCES

    Xactly website: https://www.xactly.com

    Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd

    Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show

    Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com

    B2B Agility is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

    Show more Show less
    28 mins
  • #12: Building a culture of experiementation, with Kirsty Dawe, Webeo
    May 21 2024

    Today we’re going to talk about building a culture of experimentation and how it can benefit B2B brands.

    To help me discuss this topic, I’d like to welcome Kirsty Dawe, CEO at Webeo.

    Resources

    Webeo website: https://www.webeo.com/

    The B2B Agility podcast website: https://agilebrandguide.com/latest-podcasts/b2bagility/

    Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/b2b-agility/

    Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com

    The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

    Show more Show less
    28 mins

What listeners say about B2B Agility™ with Greg Kihlström

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.