✨ Dive into our latest exploration where we uncover the highlights and insights from the recent LinkedIn's B2Believe event in New York City. From impactful discussions on new product features and APIs to lively panel sessions and networking opportunities, this podcast episode is your go-to source for the latest trends and strategies in LinkedIn advertising.

📝Special Episode Links:

• Everybody's Business: LinkedIn's B2B Marketing Documentary
• Episode Suggestion: Triple Threat Document Ads
• Episode Suggestion: Measuring What Matters: LinkedIn Ad's New Measurement Tools
• Episode Suggestion: Thought Leader Ads with Taina Palombo-Price from LinkedIn
• Trevor Fellows on LinkedIn
• Liz Rutgersson on LinkedIn
• Melissa Selcher on LinkedIn
• Jim Habig on LinkedIn
• Louisa Wong on LinkedIn
• Ben Proudfoot on LinkedIn

🔑 Key Takeaways:

• Learn LinkedIn's new APIs and how they will transform B2B marketing.
• Exciting new product announcements like the LinkedIn Connected TV and live event ads.
• Expert discussions on the importance of creativity and diversity in advertising.

🕒 Timestamps:

0:13 - Overview happening to the recent B2Believe event

2:06 - Deep dive into the evolution of LinkedIn APIs and their impact

4:34 - The messaging workflows that potentially come to LinkedIn

5:26 - Exploration of LinkedIn's new advertising API and measurement tools

9:16 - LinkedIn's new event features and product announcements

10:35 - New ability for companies for better tracking and measurement of maturity index

11:58 - LinkedIn Connected TV and LinkedIn Premier

14:21 - Highlights from keynote speeches and panel discussions

17:42 - LinkedIn documentary about B2B marketing

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🔗 More About Us:

🌐 Website: https://t2m.io/LAR-Website

💼 Linkedin: https://t2m.io/LAR-LinkedIn

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