Beyond The Hashtag  By  cover art

Beyond The Hashtag

By: Naturally Social
  • Summary

  • Beyond The Hashtag, launched by social media and communications agency, Naturally Social to help business owners understand the power of social media when trying to drive change in society or create social value. Beyond The Hashtag will be jam-packed with interesting guest speakers; from copywriting superstars to charity leaders. All discussing the value of social media in a digital age. Tune in every 2 weeks for a new episode. Follow us: https://www.instagram.com/nlysocial/ https://twitter.com/NlySocial https://www.linkedin.com/company/naturally-social/ https://www.naturallysocial.co.uk/
    Naturally Social
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Episodes
  • Entrepreneurship and Motivation with Guest Mark Terrell
    Sep 17 2023

    This episode dives into the dynamic world of staying motivated as an entrepreneur. Join Natalie in an insightful conversation with Mark Terrell, the founder of The Reluctant Leader Academy and the author of 'Motivated.' Mark's insights shed light on how motivations transform as you transition through your career or business journey and how to pay attention to those motivations in order to be fulfilled.

    Stay tuned to the end of the episode where Natalie and Mark discuss this week's social media fail, spotlighting the unexpected fallout from a promotion by New Zealand's Safety Warehouse, which unexpectedly escalated into a riot.


    If you are interested in Marks Motivational Map, check it out here: https://www.thereluctantleader.academy/how-to-stay-energised-at-work

    Social media fail:

    https://www.stuff.co.nz/business/300402065/the-safety-warehouses-100k-fake-cash-drop-was-misleading-commerce-commission-says

    Check out Mark on socials:

    Linkedin: https://www.linkedin.com/in/markterrellmotivated/

    Website: https://www.thereluctantleader.academy/

    Instagram: https://www.instagram.com/motivatedbusinessclub/

    Facebook: https://www.facebook.com/thereluctantldr/

     

    Check us out on socials too:

    ⁠https://www.instagram.com/nlysocial/⁠

    ⁠https://www.tiktok.com/@nlysocial⁠

    ⁠https://www.facebook.com/NlySocial⁠

    ⁠https://www.linkedin.com/company/naturally-social/⁠

    ⁠https://www.naturallysocial.co.uk/⁠

     

    What we do at Naturally Social?

    Our story begins in 2015 with Natalie Sherman, a social media manager who had been honing her craft in the action (and occasional mania) of local government. Moving on from those oh-so-fun days, Natalie was determined to harness social media to resource the difference-makers of the world – whether they be charities or companies. If you could create profit from social media, surely you could create real change too, right?


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    41 mins
  • One of the most talked about cafes in Bath
    Sep 3 2023

    She’s helped to grow the socials of an independent, female led business, Good Day Café, based in Bath, to 16.9 thousand followers. This was achieved by sharing behind-the-scenes content, creating skits, and engaging with customers online and front of house. Join us as host Natalie sits down with Billie, the brains and creativity behind their social media growth to unpick what she’s doing to help grow this business so well.

    Despite having no social media experience, just a very handy acting degree, tons of creativity and a huge passion to grow the business, Billie was tasked by her boss to take photos of their goodies in-store. Come Lockdown they had to get more creative in what they were posting. This involved more video content, highlighting what was going on behind the scenes plus some hilarious skits that help show off the personality of the staff working there. Over 3 years on and they are still smashing it online, with people coming specifically to their café after seeing their content on social media.

    Billie shares what she believes has contributed to such huge growth and her top tips for doing so, controversially this doesn’t include hashtags! Her and Natalie also discuss the backfire that Burger King received after they posted what could be perceived as very sexist tweet. Could this have been tweeted in the hope to gain attention or was it just a Whopper of a social media fail.


    Social media fail:

    https://www.forbes.com/sites/suzannerowankelleher/2021/03/09/women-belong-in-the-kitchen-burger-kings-international-womens-day-tweet-goes-up-in-flames/

    Check out Good Day Café on socials:

    Website: https://gooddaycafe.co.uk/

    TikTok: https://www.tiktok.com/@gooddaycafebath

    Instagram: https://www.instagram.com/gooddaycafe/

     

    Check us our on socials too:

    ⁠https://www.instagram.com/nlysocial/⁠

    ⁠https://www.tiktok.com/@nlysocial⁠

    ⁠https://www.facebook.com/NlySocial⁠

    ⁠https://www.linkedin.com/company/naturally-social/⁠

    ⁠https://www.naturallysocial.co.uk/⁠

     

    What we do at Naturally Social?

    Our story begins in 2015 with Natalie Sherman, a social media manager who had been honing her craft in the action (and occasional mania) of local government. Moving on from those oh-so-fun days, Natalie was determined to harness social media to resource the difference-makers of the world – whether they be charities or companies. If you could create profit from social media, surely you could create real change too, right?

     

     

     

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    25 mins
  • From food lover to food influencer
    Aug 20 2023

    From a way to curve boredom to a thriving business, join us in this episode as our host, Natalie, sits down with Alexandra, the mind behind the hugely popular Instagram and TikTok page, Bath Eats.

    The growth of Baths Eats has been extraordinary, amassing an impressive 50k followers across social media accounts, and all down to Alexandra, now currently training to be a solicitor, while still passionately managing Bath Eats with her team of foodies. This sounds like a dream job for anyone who loves food!

    Alexandra shares what has been key to the growth of Bath Eats and shares her winning social media formula. Be prepared to be inspired and most likely hungry as we learn about Alexandra's journey. Also make sure to stick around until the end, as Natalie and Alexandra discuss how TikToker, Tony Pileseno was fired from Sherwin Williams to now having his own paint line.


    Social media fail:

    https://www.buzzfeednews.com/article/tanyachen/college-student-behind-a-massively-popular-paint-mixing

    Check out Alexandra on socials:

    TikTok: https://www.tiktok.com/@bath.eats

    Instagram: https://www.instagram.com/batheats/

     

    Check us our on socials too:

    ⁠https://www.instagram.com/nlysocial/⁠

    ⁠https://www.tiktok.com/@nlysocial⁠

    ⁠https://www.facebook.com/NlySocial⁠

    ⁠https://www.linkedin.com/company/naturally-social/⁠

    ⁠https://www.naturallysocial.co.uk/⁠

     

    What we do at Naturally Social?

    Our story begins in 2015 with Natalie Sherman, a social media manager who had been honing her craft in the action (and occasional mania) of local government. Moving on from those oh-so-fun days, Natalie was determined to harness social media to resource the difference-makers of the world – whether they be charities or companies. If you could create profit from social media, surely you could create real change too, right?

     

     


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    27 mins

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