This week on Branding Democrats, we sit down with creator and comedian Bill Jubran to unpack a wild stretch in American politics.

We dive into the revival-style atmosphere at Charlie Kirk’s memorial and what it signals about MAGA’s future. We contrast Erika Kirk’s unity-and-forgiveness moment with Trump’s open calls for retribution on the same stage, and ask what happens when a movement mixes religion with raw power politics.

Then we zoom out: What do you do when the umpire’s biased? With a Supreme Court that keeps greenlighting executive overreach, Bill lays out why creators, validators, and everyday voters have to apply pressure in the culture as well as the courts. We talk why “deregulation” = removing protections, the real stakes on health care, and how to reach the 2–3% of persuadables who decide elections.

Check out more of Bill's content @Bill.jubran and @Bill.Jubran 2025

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This week on Branding Democrats, we are joined by political creator and podcaster Jon Cooper (@counterpointpolitics) for a raw conversation about America’s deepening crisis.

We begin the episode by addressing the shooting of Charlie Kirk at a Utah rally. Political violence is a symptom of a larger problem in our society, and we take some time to unpack what's going on.

Later, Jon gets into why false equivalence is so dangerous, why Republicans win on branding even when they lie, and what Democrats must do to fight back.

We also dive into Trump’s failing economic agenda, the danger of his tariff obsession, and whether figures like JD Vance could be even worse for our democracy.

It’s part therapy session, part strategy talk — and a call to action for Democrats to stop playing defense and start owning the narrative.

Check out more of Jon's content:

TikTok: @counterpointpolitics

Podcast: The Left Wing

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In our 101st episode of Branding Democrats, we sit down with progressive TikTok creator Nicole Whitted (@NicoleWhittedAuthor) to talk about politics, branding, and what it takes to cut through the GOP’s smoke and mirrors.

Nicole shares what motivated her to start making videos and how her content reaches people in deeply red communities.

Together, we unpack why voters don’t always know what Dems stands for, how to counter Republican narratives about money and power, and what it means to “match their energy” in the fight ahead.

This episode is equal parts candid, urgent, and hopeful—a look at how creators, organizers, and everyday Democrats can push back against authoritarianism and reclaim the brand of a party that fights for people.

Want to be a part of the Branding Democrats Community?

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