In this episode of Branding Democrats, we are joined by stand-up comedian and TikTok content creator Tatum Price, known as @senoritafancypants, to discuss how political messaging is evolving as we dive deeper into the election cycle. Tatum shares her journey into politics, her unique approach to political satire on TikTok, and the challenges of navigating the platform's algorithm—especially as a creator focused on progressive content.

We begin the episode by exploring how Kamala Harris can reach moveable voters who are tired of Trump but hesitant about Democrats. We debate the effectiveness of negative Trump messaging versus positive Kamala-Walz branding, highlighting what resonates best with undecided voters.

The conversation shifts to the economy, Kamala’s plan to build an opportunity economy, and how Democrats can reframe their narrative to be seen as the party that fights for everyday Americans. With the presidential debate around the corner, we offer predictions on how Kamala can stand out against Trump and discuss key strategies for Democrats to capitalize on this moment.

We wrap up the episode by discussing the role of laughter in politics. As a comedian, Tatum shares how making light of what’s going on helps people feel less anxious about the news. She also highlights how she uses humor to point out the hypocrisies of Trump and the Republican Party.

To hear more from Tatum: @senoritafancypants

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In this week's episode of Branding Democrats, we take you behind the scenes of the Democratic National Convention (DNC) with personal stories and reflections on the event's branding, messaging, and overall impact.

Our conversation covers standout moments, including powerful speeches from Democratic leaders, with a special focus on Barack Obama's oratory skills and Hillary Clinton's emotional reception. We talk about how the Democrats are reclaiming patriotism and how Kamala Harris is stepping into a leadership role with confidence and poise.

We explore the unprecedented role of content creators at the DNC and their impact both in Chicago and across the country. We touch on the implications of RFK Jr.'s exit from the race, and the growing importance of independent voters in the upcoming election.

As the episode unfolds, we speculate on the potential outcomes of the upcoming debates and how Democrats can maintain their momentum heading into November.

Tune in for this week’s candid discussion filled with personal anecdotes, political analysis, and a bit of humor as we navigate the latest in Democratic branding.

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In this episode of the Branding Democrats podcast, we are joined by Bobby from the Bronx, a repeat guest known for his work with Democrats Abroad and his social media presence.

The discussion opens with an acknowledgment of the electric energy around Kamala’s campaign, with Bobby expressing optimism about her ability to shift the election dynamics. We praise Walz as a perfect complement to Kamala, highlighting his Midwestern roots, military service, and relatable persona, which we believe counters the Republican narrative of Democrats as "radical liberals."

The conversation transitions to the significance of Kamala’s accomplishments, including her role in breaking the most ties in U.S. Senate history and her participation in key legislative victories like the Inflation Reduction Act. We also discuss how Kamala’s presence on the ticket has reinvigorated Democratic messaging, contrasting it with Trump’s increasingly incoherent public appearances.

We touch on the upcoming Democratic National Convention and how Democrats should frame their messaging leading up to the election. We agree that Kamala and Walz present a "get things done" ticket that resonates with voters, especially in key battleground states where Kamala is currently leading in the polls.

The conversation closes with a discussion on the importance of down-ballot races, emphasizing that the success of the Democratic Party depends on maintaining control of both the House and the Senate.

To hear more from Bobby:

• Twitter/X
• Instagram

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In this episode of the Branding Democrats podcast, we are joined by progressive content creator Lenka Perrin, known on TikTok as @hearmeoutonthis.

We begin by diving into the seismic shift in the 2024 election landscape following President Joe Biden's decision to drop out and endorse Vice President Kamala Harris. We discuss what motivated Biden to do so and the strategy behind announcing his departure post-RNC. Lenka touts Kamala’s qualifications, her communication skills, and how she would school Trump in potential debates. In our conversation, we highlight Gen Z’s support of Kamala and the role of social media in shaping Kamala’s image. We know that there is currently an internet firestorm of pro-Kamala content, but how do we turn that momentum into real votes?

We address anticipated GOP attacks on VP Harris and the importance of targeting swing states. Based on Kamala’s VP pick, we talk about how her support may change in certain key states. To close the episode, Lenka emphasizes the need to counter misinformation, educate voters about Project 2025, and mobilize key demographics. We reflect on the global admiration for Biden’s selfless decision and its positive impact on America’s democratic image.

To hear more from Lenka…
TikTok: @hearmeoutonthis

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In this episode of the Branding Democrats podcast, we welcome a special guest, Stacy, better known as @BelleValise on TikTok. Stacy's unique content blends travel, politics, food, and fashion, and she brings her insightful perspective to this conversation - unpacking the craziness of American politics right now.

This episode dives into a whirlwind of current events, starting with the recent and shocking attempted assassination of Donald Trump. Stacy shares her initial reactions, discusses the proliferation of conspiracy theories, and explores the fetishization of gun violence in American culture. We examine the political implications of the shooting, Trump's fundraising surge, and how these events may influence voter perceptions in the upcoming election. Stacy eloquently addresses how the obsession with guns reflects deeper issues in American society and politics.

As the Republican National Convention (RNC) kicks off, we speculate on its potential impact and discuss Trump's denial of Project 2025. We tackle the recent news that J.D. Vance is now Trump's VP pick, despite having previously called Trump the "American Hitler."

The episode also explores the idea of Biden stepping aside to allow Kamala Harris to lead the Democratic ticket and how this might unify the party and strengthen its position against Trump. We highlight the significance of promoting competence, character, and country as key Democratic values.

To hear more from Stacy…

TikTok: @BelleValise

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In this episode of Branding Democrats, we welcome Jon Cooper, known as @counterpointpolitics on TikTok.

We begin the conversation by discussing a recent video Jon made, comparing progressives and moderates from 2021 to 2024. We talk about mistakes made by the Democratic Party, including the handling of Biden's cognitive decline and the implications of the recent debate performance.

We explore the controversial topic of whether Biden should step aside, reflecting on Biden’s achievements and the risks associated with his re-election bid. Jon emphasizes the need for honest internal criticism and strategic decision-making within the Democratic Party. We discuss Kamala Harris’ reputation, achievements, and potential as a candidate. Jon shares his thoughts on how to effectively market Kamala and align her with the successes of the Biden administration.

The conversation then shifts to how Democrats can modernize their messaging and be innovative. Jon also talks about his messaging strategy on his platform, emphasizing the importance of creating content that resonates emotionally and intellectually with the audience, using personal narratives and real-life stories.

To hear more from Jon Cooper...
TikTok: @counterpointpolitics

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In this episode of the Branding Democrats podcast, we are joined by progressive creator Bill Jubran. Known for his political commentary TikToks, Bill shares his perspective on the recent debate performance of President Joe Biden and the ensuing media frenzy, as well as broader issues facing the Democratic Party.

We begin the conversation by discussing the widespread panic among Democrats following Biden's debate performance. We delve into the possibility of replacing Biden on the ticket, exploring potential candidates like Pete Buttigieg, Gavin Newsom, and Beto O'Rourke. We weigh the pros and cons of Biden stepping aside, especially this close to November.

Our conversation shifts to how Democrats can effectively communicate their stance on critical issues such as abortion, democracy, and the economy. Bill emphasizes the role of misinformation and its impact on public health, sharing a personal experience of the impacts of MAGA conspiracies and misinformation during the COVID-19 pandemic.

We wrap up the episode by addressing the challenges of Democratic messaging. We suggest that Democrats shift away from "voice of God" commercials and switch to more relatable, real-person testimonials. In this messaging, we should emphasize that Democrats fight for the people, while Republicans are only fighting for the wealthy and corporations.

To hear more from Bill Jubran…
TikTok: @Bill...Jubran

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In this episode of Branding Democrats, we welcome progressive creator Jay, best known as @RTPtalks on TikTok.

We start the episode with Jay sharing his journey from being a former Republican and lifelong Mormon to now not only being a Democrat but also creating progressive content.

Our conversation then delves into the Republican focus on election fraud, the strategic implications for the GOP whether Trump wins or loses, and the potential for Trump to claim fraud if defeated. We discuss how the Democratic Party can counteract misinformation and enhance its messaging on economic policies, reproductive rights, and the integrity of the judiciary.

The discussion shifts to the potential dangers of a Trump presidency, particularly with Project 2025—a concerning initiative by Trump to ensure loyalty over competence in his administration. We talk about the threat of Trump severely undermining democratic institutions and the integrity of governmental operations.

The episode concludes by emphasizing the importance of messaging and the role of media in shaping public perception. Jay talks about the power of engaging content and live discussions in shifting political views, particularly among those initially resistant to Democratic ideas.

To hear more from Jay/RTP:
TikTok: @RTPtalks

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