• Brews & BizDev - Authenticity, Engagement, and ROI with Diana Mitchell

  • Apr 21 2021
  • Length: 43 mins
  • Podcast

Brews & BizDev - Authenticity, Engagement, and ROI with Diana Mitchell By cover art

Brews & BizDev - Authenticity, Engagement, and ROI with Diana Mitchell

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  • Summary

  • In this episode of Brews & BizDev, Paul Greiner of [RE]noun Creative chats with Diana Mitchell, VP of Marketing at SSi People.

    While they each sip on a Redbridge Gluten-Free beer by Anheuser-Busch, they discuss

    • what it means to be authentic in your content, 
    • the value of being authentic--both as a creator, and from a business ROI standpoint,
    • whether or not the high engagement gained from “fluff” content actually yields positive results down the funnel, 
    • and a lot more!

    Thanks for watching/listening, and if you dig our content, please subscribe and share!

    To find out more about Diana or SSi People, check out their website or follow her on LinkedIn.

    To find out more about Paul or [RE]noun Creative, check out their website and/or connect with him on LinkedIn.
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