Business Book Bites

De: Karen Williams
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  • Resumen

  • In the Business Book Bites Podcast, we unlock the secrets and strategies behind ground-breaking and game-changing books. We dive into the minds of influential authors and experts in the business world, discovering the keys to their success and inspiring you to craft your own brilliant authority building book.

    In our first series, we introduced marketing experts featured in Book Marketing Made Simple.
    Discover how they can help you harness the power of your book to grow your business, attract more clients, and get noticed.

    In series two, we delve into the expertise of published business authors, exploring their successes and how they achieved them.

    And you can also get the Business Book Bites Best Bits from series two at the link below. This gives you a collection of our favourite moments, which we know you will love too!

    Download the bonus downloads at www.librotas.com/bbb2
    Get your copy of Karen’s latest book at www.bookmarketingmadesimple.com

    Karen's links:

    Website: http://www.librotas.com/
    Facebook: https://www.facebook.com/librotas
    LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas/
    X (Twitter): https://twitter.com/librotas
    Instagram: https://www.instagram.com/karenwilliamslibrotas
    YouTube: https://www.youtube.com/@librotas
    Karen Williams - Librotas Ltd
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Episodios
  • The Unanticipated Benefits of Publishing a Book

    The Unanticipated Benefits of Publishing a Book
    Aug 22 2024
    Ever wondered about the hidden benefits and unexpected outcomes of becoming an author? In this week's episode, Karen Williams and Sheryl Andrews delve into the transformative power of writing and publishing a book. From forging new business connections and expanding your reach to the surprising boost in credibility and time management, they explore how becoming an author can transform your personal and professional life. You'll hear insightful stories about how a book can act as a tangible business card, leading to referrals and deeper trust with your audience. They'll also discuss how to handle negative reviews with resilience, and the joy of receiving positive feedback. Plus, discover how repurposing book content for marketing and training can be a game changer. If you want help with your business-building book, do get in touch or check out our upcoming events at https://librotas.com/librotasevents. Key insights Building Connections and Partnerships: Writing a book opens doors to creating valuable connections with experts and contributors, which can lead to incredible business growth and expansion. Unexpected Outcomes and Self-Discovery: The process of writing a book brings unforeseen benefits, from reaching more people to self-reflection and discovering new goals. Having your wisdom documented can guide you through tough times and even transform your business model. Tangible Marketing and Resilience: A published book isn't just a piece of content but a powerful marketing tool. It creates trust with readers, spurs conversations, and can be repurposed for various marketing efforts. Bio – Karen Williams: Karen Williams is The Book Mentor at Librotas®, a leading authority in helping experts, entrepreneurs, and leaders write and market non-fiction books. Having started out in business in 2006, and writing her first book in 2009, she knows the difference that writing a book can make to your business when done well. With a focus on sharing significant stories and memorable messages, Karen guides her clients through the entire process of planning, writing, marketing, and launching a book that boosts credibility, attracts new clients, and creates exciting opportunities. Karen is the bestselling author of 10 books. Website: https://librotas.com Socials: https://www.facebook.com/librotashttps://twitter.com/librotashttps://www.linkedin.com/in/karenwilliamslibrotas/https://www.instagram.com/karenwilliamslibrotas https://www.youtube.com/@librotas Bio – Sheryl Andrews Sheryl Andrews is The Listening Detective and is known for helping you do more of what you love and ditch the critic that says you can’t. Sheryl spends her time supporting individuals to work, learn and live at their best, both independently and in groups, and her first book, Manage Your Critic, was published in 2016. Website: https://stepbysteplistening.com Time-stamped overview: 00:00 Self-discovery and efficiency lead to unexpected opportunities.06:04 Pivoting business, creating seven-day program, providing motivation.08:27 Book helps in referrals, reaching global clients.12:59 Understanding the personal story before the process.15:04 Recognize positive feedback and radiate self-confidence.18:30 Delegate tasks, particularly in marketing and training.20:48 Unexpected benefit of giving advice to others.26:03 Understanding self, setting goals, and overcoming fears.27:49 Benefits of writing include connections and expertise. Discussion questions: What are some of the most surprising benefits Sheryl Andrews and Karen Williams discovered after publishing their books? How can writing a book create new connections and partnerships, and why is this significant for business growth?What are the unexpected outcomes and changes that writing a book might bring to a business, and how can one prepare for them?In what ways does the tangible nature of a book help in generating conversations and referrals, according to the hosts? How does receiving and managing negative reviews play a role in an author's journey, and what strategies do Sheryl and Karen suggest for resilience?What impact does sharing one's personal story in a book have on the reader-author relationship, specifically in terms of trust and confidence?How have Sheryl and Karen repurposed the content from their books for other uses such as marketing, programs, or events?Can you share examples from the episode on how publishing a book led to increased business opportunities or revenues for clients and interviewees?Why do Sheryl and Karen stress the importance of continuous marketing for a book, even years after its publication? What are some of the ways that documenting one's process in a book can aid in delegating work and improving overall business management? Keywords: Book writing benefits, business growth, expert connections, clear vision for writing, writing goals, reaching wider audience, creating connections, book conversations, book ...
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    31 m
  • Fears and Excuses – What’s Really Stopping You from Writing Your Book?

    Fears and Excuses – What’s Really Stopping You from Writing Your Book?
    Aug 15 2024
    Welcome to the Business Book Bites podcast, where we give you a bite-sized taste of the insights and strategies from successful authors and business experts. In this episode, Karen Williams and Sheryl Andrews delve into the world of writing fears and how they impact aspiring authors. This episode unpacks the trepidations that come from comparing oneself to others, the financial and time investments involved in writing, and the fear of both failure and success. Sheryl and Karen discuss the importance of understanding and embracing individual writing processes, as well as the pivotal role of feedback and validation from ideal readers. They also highlight the personal growth and business benefits that can stem from writing a book, stressing the significance of each person’s unique voice and story. If you are facing fear, here are the three questions that Sheryl posed during the conversation. What kind of fear is it? Where is it coming from? When you deal with that, then what happens? You can check out our upcoming events at https://librotas.com/librotasevents/ or get in touch via karen@librotas.com. Key insights Embrace Your Unique Voice: Your personal story and perspective hold immense value. Sheryl Andrews emphasized that every person's unique voice and story will resonate with someone out there. Validation & Feedback: Before seeking feedback, be clear about your audience. Karen Williams highlights the importance of finding a unique angle for your book and getting early validation from potential readers. Growth Through Writing: Writing a book is more than just publishing words; it's about refining your message, attracting the right business, and experiencing personal and professional growth. As Karen and Sheryl discuss, embracing fears and understanding your own writing process can lead to profound self-discovery. Bio – Karen Williams: Karen Williams is The Book Mentor at Librotas®, a leading authority in helping experts, entrepreneurs, and leaders write and market non-fiction books. Having started out in business in 2006, and writing her first book in 2009, she knows the difference that writing a book can make to your business when done well. With a focus on sharing significant stories and memorable messages, Karen guides her clients through the entire process of planning, writing, marketing, and launching a book that boosts credibility, attracts new clients, and creates exciting opportunities. Karen is the bestselling author of 10 books. Website: https://librotas.com Socials: https://www.facebook.com/librotashttps://twitter.com/librotashttps://www.linkedin.com/in/karenwilliamslibrotas/ https://www.instagram.com/karenwilliamslibrotashttps://www.youtube.com/@librotas Bio – Sheryl Andrews Sheryl Andrews is The Listening Detective and is known for helping you do more of what you love and ditch the critic that says you can’t. Sheryl spends her time supporting individuals to work, learn and live at their best, both independently and in groups, and her first book, Manage Your Critic, was published in 2016. Website: https://stepbysteplistening.com Time stamped overview: 00:00 Self-reflection, kindness, and trusting your process.05:05 Writing a book brings clarity and impact.07:00 Instinct, training, uniqueness in sharing personal stories.12:16 Feedback shapes work, seek it carefully.13:40 Overcoming fears and seeking constructive feedback.17:49 Embracing imperfection, growing through the writing process.21:41 Embrace writing, and overcome the fear of comparison.24:38 Refining messaging attracts the right business; overcoming fears.29:15 Fear of rejection leads to avoidance of references.31:59 Update books for changes, never perfect timing. Discussion questions: Fear and Comparison: How can the tendency to compare oneself to other authors and their accomplishments amplify the fear of writing and publishing a book? Individual Writing Process: In what ways can understanding one's unique writing process alleviate fears and contribute to a successful writing journey?Fear of Failure vs. Success: How do fears of failure and success differ in their impact on an aspiring author, and how can one address these fears effectively?Refining Business Messaging: How can the process of writing a book help an author to refine their business messaging and attract the right audience?Purpose and Outcomes: Why is it crucial for writers to clearly define the purpose of their book and consider the potential outcomes, whether they achieve success or face failure? Seeking Feedback: What are some effective strategies for seeking feedback during the book-writing process, and how can authors remain open yet discerning about the feedback they receive?Validation from Readers: How can gaining validation from potential readers before publishing enhance the credibility and reception of a book?Embracing Fears and Excuses: According to Karen Williams and Sheryl Andrews, how does ...
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    34 m
  • The Power of Personal and Professional Growth with Zana Goic Petricevic

    The Power of Personal and Professional Growth with Zana Goic Petricevic
    May 16 2024
    Welcome to the latest episode of Business Book Bites! I’m your host, Karen Williams, and in today’s conversation, I sit down with Zana Goic Petricevic, an executive leadership coach and author. We discuss her experiences in writing and publishing her first book, ‘Bold Reinvented’, and her upcoming second book. Zana shares insights into the personal growth and professional success she has experienced as a result of her book writing journey, emphasising the importance of courage, resilience, and embracing vulnerability. Join us as we explore how writing a book can be a transformative personal development journey and the impact it can have on shaping one's message and legacy. Tune in for valuable advice and practical tips for aspiring authors and entrepreneurs and discover how Zana's books are igniting conversations and sparking change worldwide. ** Get the Business Book Bites Best Bits from all our episodes in series two in one simple to consume guide. Go to www.librotas.com/bbb2 ** Highlights: ** Embrace the journey: Writing a book is a process of personal and professional growth. It's about finding the grit to keep going, even in moments of doubt, and recognising that each step forward contributes to a powerful legacy. ** ** Seek mentorship: Having a mentor to guide you through the writing process is invaluable. A mentor can provide insights into message clarity, structural integrity, marketing strategies, and overall growth. ** ** Multiply your impact: Writing a book isn't just about putting words on paper; it's about encouraging a wider conversation with readers and fellow authors. It's an act of vulnerability that opens doors to new opportunities and platforms for sharing your message. ** Bio: Zana Goic Petricevic brings to her work a blend of nearly 20 years as a corporate manager, executive leadership coach, and trainer with a great passion for writing, teaching and public speaking. She is also a game changer and believes in the transformative power of bigger, bolder conversations, which enhances her work with executives and leadership teams across the world. Through her keynote speaking and books, Zana aims to encourage conscious bold leaders who are ready to live and lead from a place of courage and boldness, so that they fully honour their own authenticity, and lead themselves and others to purposeful achievement. She is the author of ‘Bold Reinvented’, designed around her SOUL framework, and she is currently working on her second book. Website: www.boldleadership-culture.com https://www.amazon.com/dp/9534961205 Socials: https://www.linkedin.com/in/zanagoicpetricevichttps://www.instagram.com/zanagoicpetricevic Time stamped overview: 00:00 Embracing authority in the book writing journey.05:55 Embracing bold leadership, overcoming fear with courage.08:37 Marketing your book is essential for success.10:25 Success in APAC region, growth in business.14:07 Realising multiple books from one original question.17:29 Book 2 expands on leading in varied environments.21:51 Having a mentor is essential for growth.23:14 Expressing gratitude for Zana's time. Discussion questions: What challenges did Zana face in her book writing journey, particularly during the onset of the COVID-19 pandemic, and how did she overcome them? How did Zana describe the personal and professional growth that she experienced as a result of writing and publishing her first book? In what ways did Zana’s book contribute to her business growth, and how did it impact her ability to work on a global scale outside of Croatia?Discuss Zana's concept of "relationship agility" and "emotional agility" as she applies it to her leadership principles. How do these ideas influence her approach to leadership and her interactions with others in the workplace?How does Zana's analogy of "walking on the edge" relate to the experience of writing a book, taking risks in sharing one’s message, and the potential impact of that message?What are the overall central themes of Zana’s second book, and how do they compare or contrast with the themes in her first book?Zana emphasises the importance of mentorship in the book writing process. How has her mentor's guidance influenced her book writing and personal development journey? How does Zana articulate the role of vulnerability in book writing and sharing one's message? In what ways does vulnerability play a part in creating a book and engaging in meaningful conversations with readers?Zana emphasises the idea of continuously pushing forward with determination and grit in the book writing journey. How has this resilience contributed to her growth and success as an author and leader?How does Zana believe her second book will impact her future endeavours and aspirations? What are her visions for the future? Keywords: executive leadership coach, entrepreneur, game changer, keynote speaking, conscious leaders, courage, bold ...
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    24 m
Arte Historia y Crítica Literaria Economía
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