• Busting Corporate Myths with Bryan Pearson

  • Aug 25 2021
  • Length: 1 hr and 6 mins
  • Podcast

Busting Corporate Myths with Bryan Pearson By cover art

Busting Corporate Myths with Bryan Pearson

Listen for free

View show details

  • Summary

  • Business decisions can be significantly improved with the intersection of behavioral science and data science.

    Hear more on this topic in the next edition of our BEworks Conversations with Kelly Peters, this time featuring our guest Bryan Pearson. Bryan is a long-time friend of the firm, foundational client, and the former President and CEO of LoyaltyOne.

    With more than two decades of experience developing meaningful customer relationships for some of the world’s leading companies, Bryan Pearson is an internationally recognized expert, author, and speaker on customer #loyalty and #marketing.

    In this conversation, Kelly and Bryan discuss what it’s like to be an early adopter of scientific thinking and taking a data-driven approach to business decisions. They discuss why it's so critical for organizations to think like a scientist and challenge entrenched organizational thinking with experimentation and evidence.

    Do you agree that business leaders ought to think more like scientists?

    If you are interested in the intersection of business and science, then we hope you will join us for the BEworks Summit – Shaping the Future using the Science of Behavior. Register today and join us on Tuesday, 5th October from 11 AM – 3 PM EST. Register for the BEworks Summit here > https://lnkd.in/eFJSxUYJ
    Show more Show less
activate_primeday_promo_in_buybox_DT
Economics Social Sciences Science
Show more Show less

What listeners say about Busting Corporate Myths with Bryan Pearson

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available