• Summary

  • By Subject is a show about Marketing and Brand leaders in Utah. It is a production of modern8, a8ency and Silicon Slopes. You can see more episodes, watch the interviews and learn more at our website bysubjectpodcast.com.



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Episodes
  • Joshua Black of Pioneer Theatre Company
    Jul 29 2024

    On this episode of By Subject, Host Peter Stevenson and Co-Host Alysha Smith are joined by one of modern8's favorite clients - Joshua Black, Director of Marketing and Communications at Pioneer Theatre Company to talk about what makes for great marketing in the arts, the excitement of bringing Tony winning shows to Utah and why keeping a level head is the real secret to not getting burned out. By Subject is a so-production of Modern8, Silicon Slopes and MWCN. For past shows, transcripts or other info, check out our website bysubjectpodcast.com.

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    53 mins
  • Kevin Jessop of IMA Financial Group
    Apr 30 2024

    Kevin Jessop, director of marketing for growth operations at IMA Financial Group and President of MWCN joins host Peter Stevenson to talk about the history of MWCN, how marketing and business development can make each other better and why he would rather be marketing than be in sales. By Subject is a production of modern8 with support from Silicon Slopes + MountainWest Capital Network. For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

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    47 mins
  • Chad Jardine of CMO Zen
    Apr 17 2024

    Chad Jardine, Founder and CEO of CMO Zen joins Host Peter Stevenson to talk about why marketing is about understanding the person on the buying side, Why he launched CMO Zen, and where he sees AI being successful in the future of marketing. By Subject is a production of modern8 with support from Silicon Slopes + MountainWest Capital Network. For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

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    50 mins

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