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Crafting Irresistible Emails: Expert Tips for Effective Personalisation.
Mar 26 2024
Length: 39 mins
Podcast

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Crafting Irresistible Emails: Expert Tips for Effective Personalisation.

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Summary
In this episode Nick Boddington and Fraser Sweeney delve into email personalisation. They discuss the high return on investment of email marketing and the common mistakes in personalising emails, such as incorrect recipient names. The episode emphasises the importance of quality data collection and offers strategies to make emails feel personal and engaging.

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