In this episode of Beyond Social, hosts Vitaly and Reggie explore the art of stellar customer service in social media management.

As platforms grow more sophisticated, supporting multiple networks with diverse features can be challenging. Discover how Vista Social uses user patterns to simplify the complexity of managing multiple platforms. With over a decade in customer success, Reggie reveals what makes customer interactions successful. At the end of the day we have to ask ourselves, "What value are we adding in every response?"

Join the freewheeling conversation to learn about the impact of personalized customer support, the dangers of over-automation, and get actionable tips for boosting customer satisfaction and training the right way!

Tune in for insights on building a top-tier customer success team and making every interaction count!

Chapters

00:00 - Intro

1:00 - What Makes Good Customer Service?

3:50 - Criteria for Measuring Customer Interactions

9:50 - Customer Service Training

12:20 - Pushing the Limits of Support

14:55 - One Touch and Two Touch Tickets

16:25 - The Most Problematic Area for SMM Tool Users

19:45 - Gratitude for the Customer Success Team

20:30 - Final Thoughts on Customer Success

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