• Can you grow on Instagram in 2024?
    Jul 31 2024

    In today's episode (141) of the EAT, CAPTURE, SHARE podcast, I'm chatting with Lexi Harrison, the food photographer and co-founder of the hugely successful Crowded Kitchen blog. We talk about the recipes that always do well on Instagram, how to grow your audience through storytelling and if it's still possible to succeed on Instagram in 2024. This episode will give you all the tips you need to take your Instagram to the next level!

    Here's what else you can expect from today's episode...

    • Lexi introduces herself.
    • Lexi explains how she started her Instagram journey.
    • Lexi shared how Crowded Kitchen grew its huge Instagram following.
    • Lexi gives her best advice to food content creators who want to monetize their content today.
    • Lexi reveals the very first thing you should do to grow your audience on Instagram.
    • Lexi describes how Crowded Kitchen successfully shifted from photography to videography on Instagram.
    • Lexi explains how she and her mom monetized their blog and social media platforms.

    LINKS MENTIONED:

    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus!
    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • Lexi’s email
    • The Crowded Kitchen website, Instagram, Facebook and TikTok
    • Find the full show notes HERE
    • Find my Instagram HERE
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    49 mins
  • MINI episode | Is social media essential for your success?
    Jul 22 2024

    In this week’s mini solo episode (140) of the EAT, CAPTURE, SHARE podcast, I’m exploring the question whether you can build a successful career as a food photographer, blogger or content creator without social media.

    Here's exactly what you can expect from today's episode...

    • I share how the idea for this week’s podcast episode came about.
    • I outline what I mean when I say ‘social media’.
    • I outline the pros and cons of excluding social media from your creative business.
    • I explore the alternative places on which you can build your business, that aren’t social media platforms.
    • I outline why knowing your goal is vital to deciding how and where to build your business.
    • I explain why you need to build robust marketing channels if you refrain from having a meaningful presence on social media.
    • I mention why I consider YouTube an essential platform to be on for anyone not on social media!
    • I share why understanding the impact of AI and CHATGPT in our industry is vital!
    • I argue that social media will help you build a long term successful and sustainable career.
    • I explain what to share on social media for maximum impact.
    • I outline why versatility and creative evolution helps build sustainable careers!
    • I share exactly how clients search for and decide to hire photographers!
    • I chat about building a personal brand and why it matters.
    • I share how you can learn to perfect your social media strategy.

    LINKS MENTIONED:

    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus.
    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
    • AI, Substack and the future of food writing, with Dianne Jacob – Eat Capture Share Podcast episode number 117
    • AI & food photography - All you need to know, Eat Capture Share Podcast episode number 130
    • How to start a mailing list. Your 10 list-building questions answered! Read more about it in this blog post HERE
    • Should you start a YouTube channel? – Eat Capture Share podcast episode 125
    • Find the full show notes HERE
    • Find my Instagram HERE
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    23 mins
  • My top Instagram Story tips for maximum impact!
    Jun 26 2024

    In this week’s mini solo episode (139) of the EAT, CAPTURE, SHARE podcast, I am sharing THE best content to share on Instagram Stories for higher engagement, more views and deeper connection with your community!

    Here's exactly what you can expect from today's episode...

    • I share the four types of content pieces you MUST share on your Instagram Stories!
    • I outline why having an Instagram Stories strategy is key!
    • I explain where most creatives go wrong when sharing content on their Instagram Stories
    • I share my top tip for creating engaging Instagram Stories that provide high value and take no time to create!

    LINKS MENTIONED:

    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus.
    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
    • Looking for more Instagram tips? Why not check out THIS episode with Adrian Per
    • You can download my FREE Instagram tool guide HERE!
    • Find the full show notes HERE
    • Find my Instagram HERE
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    24 mins
  • How to use social media to grow your food brand!
    Jun 12 2024

    In today's episode (138) of the EAT, CAPTURE, SHARE podcast, I'm chatting with the founder of George's Bakery and author of the Sunday Times bestselling cookbook Rebel Bakes, George Hepher. We talk about how George started his business, how he pushed the boundaries to develop his own style and how to feel more comfortable on social media just being yourself. This episode will have you dreaming of tapping into your entrepreneurial spirit and making a mark on social media!

    Here's what else you can expect from today's episode...

    • George introduces himself.
    • George explains how he grew his large social media following.
    • We chat about how George overcame self-doubt to start sharing his bakes online.
    • George gives his best advice for growing a social media following.
    • We talk about how to motivate yourself if you're not growing on social media.
    • George explains how he got an incredible cookbook deal.
    • George talks about what lead to his cookbook becoming a Sunday Times best selling book!

    LINKS MENTIONED:

    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus!
    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
    • George's book Rebel Bakes
    • George's Instagram, TikTok, Facebook and website
    • George's favorite movie Moonlight
    • Cookbook photoshoot! Rebel Bakes. Read more about it in this blog post HERE
    • See my Reel on how I prop style a cookbook HERE
    • Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
    • Find the full show notes HERE
    • Find my Instagram HERE
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    47 mins
  • MINI episode | Food photography and food styling Q&A
    May 29 2024

    In this week’s mini solo episode (137) of the EAT, CAPTURE, SHARE podcast, I am answering all YOUR most frequently asked food photography and food styling questions.

    Here's exactly what you can expect from today's episode...

    • I share the ins and outs of my food photography equipment and why I purchased my exact gear!
    • I give my top tip for how to choose the right camera for you!
    • I outline whether I would recommend using flash or continuous lighting and the answer may surprise you.
    • I explain how I use natural light during winter time.
    • I answer how my choice to use natural light has impacted the clients I get to work for!
    • I outline exactly how to get into cookbook photography.
    • I chat about how my book Creative Food Photography was pivotal on my food photography career trajectory.
    • I explore how to manage a client’s request to attend a shoot at your home studio!
    • I answer the question of whether I always have a clear vision of what I want to photograph or if I play it by ear!
    • I chat about why I moodboard.
    • I share how I learned food photography.
    • I outline why attending a workshop completely changed EVERYTHING for me as a creative!

    LINKS MENTIONED:

    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus.
    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
    • Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
    • Find out more about my online Foundation Food Photography and Food Styling Course HERE. Sign up now and get 15% off using code HOORAY15 at checkout! (offer ends Sunday June 2nd)
    • Download my FREE home studio PDF guide HERE
    • Re-release: Thoughts on Instagram, Beth Kirby and mental health – ECS Podcast episode 84
    • See some images I shot using artificial light in this blog post HERE
    • My portfolio
    • How to turn your passion for food into a career with Olia Hercules – ECS Podcast episode 14
    • Find out more about my workshops HERE
    • Find Creative Food Photography - The Playbook (E-Book) HERE
    • Find the full show notes with some more links HERE
    • Find my Instagram HERE
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    27 mins
  • MINI episode | Can you do it all?
    May 15 2024

    In this week’s mini solo episode (136) of the EAT, CAPTURE, SHARE podcast, I am exploring whether it’s possible to ‘do it all’ in today’s social media era. I outline different working models to allow you to meet the demand for content creation whilst optimising your food photography or food blogging business. PLUS I outline what I’d focus on if I were starting out today!

    Here's exactly what you can expect from today's episode...

    • I share some exciting news!
    • I outline what the social media landscape was like when I started The Little Plantation 10 years ago.
    • I explain a key factor that influences the decisions I make in my creative business.
    • I chat about the one thing I would ALWAYS do, no matter when I started my creative business.
    • I explore whether starting a mailing list is worth it.
    • Can you do it all? I outline how it may be possible and why it might not be a good idea.
    • I outline three (well, kind of four) approaches that can work in today’s social media landscape!
    • I chat about whether you should hire help or go it alone.
    • I share exactly what I’d do if I were starting The Little Plantation today!

    LINKS MENTIONED:

    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • Pre-order HOW TO MAKE YOUR FOOD FAMOUS HERE and sign up for your pre-order bonus.
    • Join my mini Instagram food photography challenge today!
    • The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
    • Re-release: Thoughts on Instagram, Beth Kirby and mental health – Eat Capture Share Podcast episode number 84
    • What’s happening with Instagram? - Eat Capture Share Podcast episode number 53
    • My Pinterest
    • Find out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HERE
    • How to start a mailing list. Your 10 list-building questions answered! Read more about it in this blog post HERE
    • 5 reasons I switched to Flodesk (and why every creative should too!). Read more about it in this blog post HERE
    • Find the full show notes HERE
    • Find my Instagram HERE


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    25 mins
  • Working with a food stylist
    May 1 2024

    In today's BONUS episode (135) of the EAT, CAPTURE, SHARE podcast, I'm chatting with London-based food photographer, food stylist (and former online FOUNDATION course student!) Alicja Sieronski. We talk about the secrets behind how to style your food to perfection, what it's like working with a food stylist on a photo shoot and how the Foundation Course helped launch Alicja on her career as a food photographer and stylist.

    Alicja's insights into food styling and working with a team will inspire you to view your next photo shoot in a whole new light.

    Here's what else you can expect from today's episode...

    • Alicja introduces herself and talks about how she started as a food photographer and stylist.
    • Alicja reveals the secrets to her success as an in-demand food stylist.
    • Alicja gives her best advice to food photographers who want to work with food stylists.
    • We talk about what food photographers and food stylists should do to make a photo shoot successful.
    • Alicja gives her top three tips to take your food styling to the next level.
    • Alicja reveals the skills she learned in the online Foundation course which helped her food photography business.

    LINKS MENTIONED:

    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • My new book 'How To Make Your Food Famous' is ready for pre-order! Read more about it HERE
    • Find out more about my flagship Foundation Food Photography & Styling Online Course HERE (use code ECS10 at checkout for 10% off!)
    • The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
    • Alicja’s Instagram and website
    • Milk to Meals
    • Feeding Toddlers, the cookbook Alicja and I worked on together
    • Find out more about my free Food Photography Challenge HERE
    • The art of food styling with Silvia Bifaro – ECS Podcast ep# 23
    • How to perfect your food styling and iPhone photography – ECS Podcast ep# 89
    • The art of food photography with Aran Goyoaga – ECS Podcast ep# 27
    • Find full show notes HERE
    Show more Show less
    48 mins
  • How to hone your food photography style
    Apr 17 2024

    In today's BONUS episode (134) of the EAT, CAPTURE, SHARE podcast, I'm talking with food photographer and food photography teacher, Darina Kopcok. We chat about how to stay true to your own food photography style while still appealing to a variety of clients, the difference between finding your style and finding your artistic voice and how cultural heritage informs your stylistic choices. Keep a pen nearby as this episode is full of practical tips!

    Here's what else you can expect from today's episode...

    • Darina introduces herself.
    • Darina explains why formally studying photography may be essential for you.
    • Darina talks about how she uses light.
    • Darina gives her top tips on how to find your style of food photography.
    • Darina explains how to strike a balance between showing range and consistency.
    • Darina gives her best advice for how to work with a client if their style is different from yours.
    • Darina gives practical advice for how to grow and evolve in your food photography.
    • Darina outlines some key portfolio tips you don't want to miss!

    LINKS MENTIONED:

    • My book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
    • My new book 'How To Make Your Food Famous' is ready for pre-order! Read more about it and sign up for your pre-order bonus in this blog post HERE
    • Find out more about my flagship Foundation Food Photography & Styling Online Course HERE (use code ECS10 at checkout for 10% off!)
    • The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
    • Darina's photography portfolio, website and Instagram
    • Darina’s Find Your Food Photography Style masterclass
    • Donna Crous
    • Finding your creative voice – Eat Capture Share podcast episode number 88
    • Find the full show notes HERE
    • Find my Instagram HERE
    Show more Show less
    51 mins