Global Ambitions

De: Stephanie Harris
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  • Resumen

  • Welcome to Global Ambitions. Your 15-minute window into the minds of localization and international go-to-market experts. Discover how they respond to their biggest challenges.
    © 2024 Global Ambitions
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Episodios
  • Adapting Localization Strategies to Market Changes

    Adapting Localization Strategies to Market Changes
    Jul 16 2024

    How can executive support from day one transform your localization efforts?
    Join us as we chat with Diana Georgieva, Senior Manager of Content Localization at Pleo, who walks us through her journey of building a robust localization team, emphasizing the critical importance of early hiring and nurturing strong stakeholder relationships.
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    16 m
  • The Art and Science of Spotify's Localization

    The Art and Science of Spotify's Localization
    Jun 13 2024

    Join us for an enlightening conversation with Jennifer Vela-Valido, Spotify's Localization Quality Program Manager, as she reveals the secrets behind their evolved localization quality program. From the challenges of rapid language expansion to the refinement of style guides in collaboration with language specialists and marketing teams, Jennifer details her journey in bridging the gap between vendors, stakeholders, and local market reviewers to ensure a unified and culturally appropriate tone of voice.
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    14 m
  • Localization as a Cornerstone for Global Business Success

    Localization as a Cornerstone for Global Business Success
    Apr 25 2024

    Unlock the full potential of your localization team with insights from International Expansion & Growth Advisor, Kevin O'Donnell. If you've ever wondered how to transform your team from a background player into a strategic revenue powerhouse, this episode is your treasure map.

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    15 m
Gestión Marketing Economía
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