Handmade & Beyond Podcast Podcast By LL - Etsy & Handmade Business Coach cover art

Handmade & Beyond Podcast

Handmade & Beyond Podcast

By: LL - Etsy & Handmade Business Coach
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I help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.All content is copyright of Handmade & Beyond Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Etsy Conversion Rates Skyrocket When You Do This (Insane!)

    Etsy Conversion Rates Skyrocket When You Do This (Insane!)
    Jun 8 2026
    Learn how to increase Etsy conversion rates using better listing photos, stronger social proof, and high-converting Etsy listing videos. In this video, I break down the exact Etsy photo and video strategies most sellers are underutilizing — including how to use all 20 Etsy photo slots, how to create social proof images from customer reviews, and how to use Etsy's two video slots to help shoppers feel more confident buying from you. If you're getting traffic but not enough Etsy sales, your problem may not be your keywords — it may be your listing conversion. I'll show you how to make your Etsy listings more trustworthy, more visual, and more persuasive so shoppers can quickly understand your product and feel confident clicking "add to cart." 🚀 Want to grow your Etsy shop faster? Join 600+ serious sellers inside Etsy Games — AI Automations for Etsy, the Traffic Challenge + Community starting at just $4/month 👇 https://www.skool.com/etsygamesvip 👕My Favorite POD Supplier for Etsy: https://try.gelato.com/ue8xj46w9d6b 50% off first purchase within 3 days 🥇My favorite social media scheduler that I automate 100% with Claude: https://blotato.com/?ref=LLEtsy 🙌My Favorite Tool For Etsy Product Photos & Videos! Use Code Etsy at checkout for 2 months free! https://kittl.pxf.io/2RRrAA 📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess 🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart In this video, you'll learn how to: 📸 Use Etsy listing photos to stop the scroll and increase buyer confidence 🛍️ Fill your 20 Etsy photo slots with conversion-focused images instead of random product angles ⭐ Turn Etsy reviews into professional social proof listing images 🤖 Use ChatGPT and AI prompts to redesign customer testimonials into branded Etsy carousel images 🎥 Use Etsy listing videos to showcase product quality, details, packaging, size, and real-life use 📦 Build trust with packaging, unboxing, scale, sizing, and behind-the-scenes content 💡 Improve Etsy sales by answering buyer hesitations before they leave your listing If you want to learn how to get more Etsy sales, improve Etsy listing conversion, create better Etsy product photos, use Etsy videos correctly, and turn reviews into social proof images, this video will walk you through the exact strategies I recommend. #EtsySeller #EtsySEO #EtsyTips #EtsyShopTips #EtsySales #EtsyMarketing #EtsyPrintOnDemand ⭐ Etsy now gives sellers up to 20 photo spots, but the example listing shown was only using 2 photos, leaving major conversion opportunities unused. 🎥 Etsy has rolled out 2 video slots for many sellers, creating a new opportunity to use one video for product detail and another for trust-building content like packaging, process, scale, or product use. 🤖 I demonstrate using 3 Etsy review screenshots inside ChatGPT with a custom prompt to create a professional social proof listing image. 💬 The AI testimonial image example was created for a gym shirt, targeting people who work out, with a modern style, quality as the buying hesitation, and trust as the emotional goal. 🛍️ I show that Etsy reviews can also be downloaded from your shop by going to Settings, Options, and Download Data, giving sellers another way to create testimonial assets from review data. 00:00 How to Get More People to Buy From Your Etsy Shop 00:45 Why Etsy Photos and Videos Drive Listing Conversion 01:28 The 20 Etsy Photo Slots Most Sellers Are Not Using 02:24 Why More Product Angles Are Not Enough 03:00 How to Create a Strong Etsy Hero Image 03:40 Size, Scale, Lifestyle, and Problem-Solution Photos 04:39 Using Social Proof Images to Build Buyer Trust 05:41 How to Turn Etsy Reviews Into Testimonial Photos With ChatGPT 06:51 The AI Prompt Questions That Improve the Final Image 08:47 Why Review Images Can Increase Etsy Buyer Confidence 09:27 Informational, Utility, and Niche-Specific Listing Photos 10:45 How to Use Etsy's Two Video Slots 11:41 Etsy Video Ideas That Build Trust and Show Product Value 12:31 Before-and-After and Digital Product Video Ideas 13:16 Why Better Listing Media Can Improve Etsy Conversion Rate Watch These Other Amazing AI Automation Videos to Grow & Improve Your Etsy Business👇 https://youtu.be/SbHPWpBGw_o https://youtu.be/hB8fo-iteLo https://youtu.be/-cJsJEs2cWw
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    12 mins
  • Etsy Selling Strategy: How to Use 2 Videos to Outsell Competitors

    Etsy Selling Strategy: How to Use 2 Videos to Outsell Competitors
    Jun 5 2026

    🚀 Want to grow your Etsy shop faster? Join 600+ serious sellers inside Etsy Games — AI Automations for Etsy, the Traffic Challenge + Community starting at just $4/month 👇

    https://www.skool.com/etsygamesvip

    👕My Favorite POD Supplier for Etsy:

    https://try.gelato.com/ue8xj46w9d6b

    50% off first purchase within 3 days

    🥇My favorite social media scheduler that I automate 100% with Claude: https://blotato.com/?ref=LLEtsy

    🙌My Favorite Tool For Etsy Product Photos & Videos!

    Use Code Etsy at checkout for 2 months free!

    https://kittl.pxf.io/2RRrAA

    📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

    🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart

    Etsy just rolled out a major listing update: sellers can now add up to two videos per Etsy listing 🎥

    In this video, I'm breaking down exactly how to use Etsy listing videos to increase conversions, improve buyer confidence, and help your products stand out in a crowded marketplace. If you've been wondering how to add videos to Etsy listings, what kind of Etsy product videos work best, or how to use video to get more Etsy sales, this will help you build a smarter strategy.

    Instead of looking at Etsy's second video update as "extra work," I'll show you how to use it as a powerful sales tool inside your Etsy shop.

    Here's what I cover in this video:

    🎯 How to use Etsy listing videos to improve conversion rates

    📦 Why packaging and unboxing videos can help buyers feel more confident

    🛍️ The best types of product videos for handmade, print-on-demand, digital, and physical products

    📸 How to decide what should be your first Etsy video vs. your second Etsy video

    🔎 How to research competitor listings and get video ideas from your niche

    ⚠️ Common Etsy video mistakes that can hurt your buyer experience

    🚀 Why adding videos can help your Etsy listings stand out when competitors still aren't using them

    If you want to learn how to optimize Etsy listings, improve Etsy SEO, increase Etsy sales, and use AI automations to save time in your Etsy business, this video will help you take action on one of Etsy's newest listing features.

    #EtsySeller #EtsySEO #EtsyTips #EtsyListingTips #SellOnEtsy #EtsyShopTips #HandmadeBusiness

    00:00 Etsy Adds A Second Listing Video

    00:50 Why Etsy Videos Can Help You Sell More

    01:38 Product In Use Video Ideas

    02:04 Avoid This First Video Mistake

    02:21 Show Your Product Being Made

    03:00 Packaging And Unboxing Videos

    03:55 Scale And Size Reference Videos

    04:26 360 Rotation And All-Angle Videos

    05:04 Texture Detail And Close-Up Videos

    05:27 Function In Action Product Videos

    06:09 Variation And Color Option Videos

    06:28 Before And After Sales Videos

    06:50 Digital Product Video Ideas

    07:54 Researching Competitor Etsy Videos

    09:47 Why Two Videos Improve Your Sales Strategy

    10:49 Think Like A Customer When Creating Videos

    11:08 Etsy Growth And AI Automation Support

    Watch These Other Amazing AI Automation Videos to Grow & Improve Your Etsy Business👇

    https://youtu.be/SbHPWpBGw_o

    https://youtu.be/hB8fo-iteLo

    https://youtu.be/-cJsJEs2cWw
    Show more Show less
    13 mins
  • Don't Use These New Etsy Ads Settings Before Listening To This!

    Don't Use These New Etsy Ads Settings Before Listening To This!
    Jun 4 2026

    🚀 Want to grow your Etsy shop faster? Join 600+ serious sellers inside Etsy Games — AI Automations for Etsy, the Traffic Challenge + Community starting at just $4/month 👇

    https://www.skool.com/etsygamesvip

    👕My Favorite POD Supplier for Etsy:

    https://try.gelato.com/ue8xj46w9d6b

    50% off first purchase within 3 days

    🥇My favorite social media scheduler that I automate 100% with Claude: https://blotato.com/?ref=LLEtsy

    🙌My Favorite Tool For Etsy Product Photos & Videos!

    Use Code Etsy at checkout for 2 months free!

    https://kittl.pxf.io/2RRrAA

    📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

    🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart

    In this video, I'm breaking down the new Etsy Ads changes and what they actually mean for Etsy sellers. If you're running Etsy ads, thinking about increasing your Etsy ad budget, or wondering whether Etsy ads are worth it, this video will help you understand how to use the new ad strategy options without wasting money.

    Etsy now gives sellers with a $25+ daily ad budget more control with options like Greater Visibility, Lower Click Cost, and Efficient Spending. But should you raise your budget just to access these settings? Not necessarily. I'll explain what each Etsy ads strategy means, when to use each one, and why jumping into ads too soon can hurt your shop instead of helping it.

    In this video, you'll learn how to:
    🔍 Understand the newest Etsy Ads changes
    💰 Choose the best Etsy ad strategy for your shop
    📉 Avoid wasting money on low-performing Etsy ads
    🎯 Use targeted keywords to improve your ad performance
    📊 Track return on ad spend and turn off listings that are not converting
    🚀 Build a smarter Etsy marketing strategy without relying only on paid ads

    If you want to learn how to run Etsy ads the smart way, how to improve Etsy ad performance, how to increase Etsy sales, and how to avoid common Etsy advertising mistakes, this video is for you.

    I'll also share practical Etsy seller tips for choosing the right ad budget, understanding broad vs. niche targeting, and knowing when your shop may or may not be ready for paid traffic.

    #EtsyAds #EtsySEO #EtsySellerTips #SellOnEtsy #EtsyMarketing

    00:00 Etsy Ads Just Changed
    00:23 New Etsy Ad Strategy Options Explained
    00:44 Greater Visibility Strategy For More Reach
    01:24 Lower Click Cost Strategy For Niche Products
    02:20 Efficient Spending And Default Ad Settings
    02:41 How To Change Your Etsy Ads Strategy
    03:22 Why New Sellers Should Be Careful With Ads
    03:42 How To Check And Adjust Targeted Keywords
    04:16 Why Etsy Ads Can Easily Waste Money
    04:33 How To Test All Listings With Etsy Ads
    04:58 How To Track Return On Ad Spend
    05:20 Why You Should Avoid Big Ad Budget Swings
    05:42 Which Etsy Ads Strategy Should You Choose
    06:28 Why You Should Not Jump To A $25 Daily Budget
    06:48 Extra Etsy Business Support And Resources
    Show more Show less
    8 mins
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