Episodes

  • Episode #24: Why Excuses Keep You Poor. Lessons from the biz
    Jun 24 2024

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    Ever felt there's just never enough time for fitness or self-care because of work or family commitments? In this episode, we expose how making excuses can sabotage your personal and professional growth. Join us as we share personal stories and actionable insights on how adopting a proactive approach can revolutionize your life. From immediate task execution to prioritizing your health, discover how these practices can lead to remarkable improvements in productivity and overall well-being.

    This episode also delves into the sheer power of discipline and the urgency of taking responsibility for your actions. Learn how to build mental resilience and push through discomfort even when you're tired. We'll discuss the importance of auditing your social circle to eliminate negative influences and embrace a warrior mindset. Uncover the secrets to achieving relentless success and why eliminating excuses, no matter the difficulty, is the key to transformative change. Listen and find out how unwavering discipline can drastically improve your life.

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    10 mins
  • Episode #23: Growth Lessons without the scars!
    Jun 18 2024

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    What if you could sidestep the headaches of rapid business growth? Join me in this revealing episode as I share crucial lessons learned from scaling my home service business to 80-90k months. From employees bringing animals to work sites to arriving unprepared, I discuss the pitfalls of having vague Standard Operating Procedures (SOPs) and how they can lead to avoidable issues. If you're navigating the early stages of your business or looking to tighten your operational standards, this episode offers invaluable insights to save you time and stress.

    Learn practical steps to refine your SOPs down to a second-grade reading level and discover the benefits of routine job site checks. By engaging your sales team in monitoring installations, you can gather quick feedback and maintain high standards. Whether you're managing a small team or aiming to scale, these strategies will help you keep customer satisfaction high and avoid common growing pains. Don't miss out on these tips to set your business up for success!

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    9 mins
  • Episode #22: Resilient Business Strategies
    May 29 2024

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    Discover the highs and lows of running a small business in this milestone episode as we celebrate 19 months of operation. Ever wonder how to stay resilient amid unexpected setbacks? Learn from our personal sales experiences about the power of resilience and how to handle a dip in performance when faced with fierce competition and unexpected cancellations. Hear about our record-breaking leads from partnerships and effective advertising strategies, and what went wrong that derailed our momentum.

    Navigating a saturated market is no easy feat, especially when competitors are chomping at the bit to undercut prices. We break down our strategies for standing out, from offering a diverse range of product options to unique services like next-day installations and maintenance packages. Gain insights on how to communicate product quality to price-sensitive customers and ensure their loyalty through enhanced customer satisfaction and transparent sales processes.

    Transitioning from outsourcing to in-house operations can dramatically improve your control and accountability, and we’re sharing our journey on this front. Discover how we’re leveraging slow periods for strategic improvements, from enhancing SEO to building a robust referral system. Plus, get the inside scoop on our foray into federal contracting as a 100% disabled veteran-owned business, including valuable takeaways from the Vet24 conference in Orlando. We discuss breaking through business plateaus and achieving sustainable growth, inviting you to follow our journey and provide feedback along the way.

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    29 mins
  • Episode 21: Start-up Savage
    May 7 2024

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    Ever faced a seemingly insurmountable business challenge and turned it into your biggest growth opportunity? That's the epic ride we're recounting today, sharing the trenches-to-triumph story of how my team and I navigated a high-pressure period that redefined our company's trajectory. We'll dissect the transformative shift from battling low margins to embracing premium pricing, revealing how it wasn't just our profit margins that soared—customer satisfaction and business health followed suit. It's a tale of strategic pivots, where refusing to play the price-matching game with subpar competitors laid the groundwork for a nourishing business dynamic, ripe with decreased complaints and an uptick in glowing referrals.

    Imagine a business world where AI isn't just a buzzword but a game-changing addition to your team. That's precisely the reality we embraced with our AI-powered virtual receptionist, transforming our operations from the ground up. In this candid share, you'll hear how adopting cutting-edge technology catapulted us from hands-on operators to strategic thinkers, with delegation and trust in our team underpinning our stride forward. Listen closely as we unfold the mind-bending shifts necessary to scale effectively, painting a picture of a business strategy that's less about solo sprints and more akin to a collaborative chess match.

    And then there's the art of cultivating what I dub the 'savage mindset'—a raw, unyielding approach to business and life that's been my compass since my Navy days. It's about setting audacious goals and embracing physical rigor, carving out a mindset that's virtually indomitable in the business arena. But the journey is not without its share of personal sacrifices—a topic we'll dissect with a dash of raw honesty. If you're hungry for inspiration and ready to redefine your limits, this episode is your call to arms, a testament to the discipline and unrelenting spirit required to achieve true excellence and lead by example.

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    22 mins
  • Episode #20: Lessons Learned From The Week
    Apr 21 2024

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    In this episode I go deep into lessons learned this week, and how you can also get value from them!

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    20 mins
  • Episode #19: Hunter Ballew
    Apr 12 2024

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    Hunter Ballew is the CEO of Roofing.com, ROOFCON, REVOLT and is a partner in REPCARD. He is a serial entrepreneur who has helped numerous companies grow and reach their goals.

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    50 mins
  • Episode #18: Moving The Needle
    Apr 5 2024

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    In this episode i talk about a massive moment in the company, as well as almost die driving 🤣

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    19 mins
  • Episode #17: Wild Virginia- The Hidden Threat in Your Tap Water
    Mar 27 2024

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    When the safety of our drinking water is at stake, knowledge becomes our primary line of defense. That's the promise of our latest episode featuring Justin Shoemaker, the innovative mind behind ClearWave Water Solutions. We tackle the critical topic of PFAS—those 'forever chemicals' pervading our water supply—and their alarming impact on health. Justin walks us through the sophisticated whole home filtration systems designed to combat these contaminants, sharing insights on their necessity not just in homes but potentially in safeguarding the water on military bases too. It's a conversation charged with the urgency of protecting our loved ones and the environment from the unseen dangers lurking in our taps.

    Ever considered the dark side of chlorine in our city water systems? Our second chapter exposes the risks and how it may react to create hazardous byproducts. We discuss the limitations of municipal water treatment and the pressing need for advanced technology right at the point of entry into our homes. Justin elaborates on the merits of high-grade carbon and dual ion exchange systems, making a case for investing in superior filtration that promises peace of mind with lifetime warranties unlike the dime-a-dozen solutions that may fall short over time.

    Wrapping up, we share a personal journey that underscores the direct correlation between water quality and wellbeing. The episode closes on a note of empowerment, guiding listeners on proactive steps they can take to mitigate PFAS exposure—from kitchenware choices to supporting environmental initiatives. Highlighting organizations like Wild Virginia, we stress the importance of collective action in pressuring policymakers and driving change for cleaner, safer water. This episode is not just a call to awareness but a rallying cry for each of us to play a part in the fight against forever chemicals.

    Connect with me!
    Instagram: https://www.instagram.com/js_shoez_/
    X: https://twitter.com/Shoeinvestor2
    TikTok: tiktok.com/@thewater_boy_official
    Youtube: https://youtube.com/@justinshoemaker9582?si=DSsbCeNl1kgH3EKK
    LinkedIn: Justin Shoemaker


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    35 mins