• How Programmatic has Changed the DOOH Landscape

  • Apr 4 2024
  • Length: 25 mins
  • Podcast

How Programmatic has Changed the DOOH Landscape By cover art

How Programmatic has Changed the DOOH Landscape

Listen for free

View show details

  • Summary

  • In this episode of Life in Programmatic DOOH, Dallas Wiles, Co-CEO at JCDecaux UK joins host Dom Kozak, Head of Programmatic, JCDecaux UK to discuss the impact the introduction of programmatic capabilities has had on JCDecaux UK's business over the past five years. During this exclusive interview, Dallas shares insights from early conversations about programmatic DOOH with brands and agencies, how opinions have changed over the years, and how best to secure buy-in for pDOOH from senior leaders.

    Hosted on Acast. See acast.com/privacy for more information.
    Show more Show less
activate_primeday_promo_in_buybox_DT
Show more Show less

What listeners say about How Programmatic has Changed the DOOH Landscape

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available