Hunting for Novosparkus By cover art

Hunting for Novosparkus

By: COHO Creative
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  • Summary

  • “Novosparkus” is a wonderfully creative, unique, and memorable symbol of COHO Creative's mission to spark new thinking. The Novosparkus is absolutely critical to success. Finding it and putting it to use is where we come in. In every episode of this podcast, we will be Hunting for Novosparkus through yet another lens – trends, strategy, innovation, consumer understanding, and more. We’ll be beating the bushes, tracking the signs, and reading the landscape to find precious new thinking that puts you in front of change, in touch with your consumer, and ahead of the competition.
    © 2023 Hunting for Novosparkus
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Episodes
  • 22: Misty Frost

    22: Misty Frost
    Dec 7 2021

    Join this engaging conversation with Misty Frost, CEO at Carrus, an organization dedicated to growing careers in healthcare, to learn how she leveraged intuition and logic to make change happen throughout her career—even when odds were against her. And why it is important to fall in love with the problem you are trying to solve. Listen on Apple, Spotify, or iHeart Radio. 
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    45 mins
  • 21: Marie McNally

    21: Marie McNally
    Nov 16 2021

    Marie McNally believes that people are our country's biggest asset, so it's important to bring people out of poverty so they can live fulfilling lives. An architect by trade, Marie talks about her work with Dash, a non-profit for neighborhood revitalization, and her journey blending income communities geared at lifting people out of deprivation. Listen on Apple, Spotify, or iHeart Radio. 
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    33 mins
  • 20: Maria Boustead

    20: Maria Boustead
    Oct 26 2021

    Maria Boustead believes there's always room for something new, so when a problem arises, solve it with a great product! This mindstate led Maria to founding Po Campo, the brand bringing you thoughtfully designed, thoroughly user-tested bags that work on and off the bike.
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    29 mins
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