Talk less about what you’re selling and more about the outcomes your customers need. We call it Customer Success Selling.
Hello, and welcome to the audio version of this trailer episode of our podcast: Weekly Sales Reset: Prep Talk.
We help business-to-business salespeople improve their sales results by learning how to coach their customers about the outcomes they need from a proposed investment.
When outcomes become sufficiently clear, salespeople can collaborate with their customers to co-create increasingly compelling proposals.
25 mins