Marco Ciappelli sits down with cybersecurity evangelist and thought leader Theresa Lanowitz at the end of day one on the expo floor for a conversation that cuts through the noise — from shadow AI and leadership accountability, to brand identity, to why most companies here can't articulate a message above the fray. Plus: a Peloton story that accidentally became the best explanation of brand loyalty you'll hear all week.

Chapters:
- Judge Sentences CEO to 8 Hours on the RSAC Floor
- End of Day One: Setting the Scene
- Who Is Theresa Lanowitz
- The Binary View of AI: Love It, Fear It, or Find the Gray
- Leadership's Role in the AI Transformation
- Shadow AI: The Insider Threat Nobody Is Naming
- Why Some Companies Still Say No to AI
- Fighting With Your LLM (We All Do It)
- AI Slop and the Brand Differentiation Problem
- The Peloton Story: What Real Brand Loyalty Looks Like
- RSAC 2026: Everyone Sounds the Same
- Where Is Agentic AI Actually Going
- Integration, Orchestration, ROI: The Real Questions
- Make AI Your Own

What's actually covered: → Why agentic AI is dominating RSAC 2026 — and why it all sounds the same → Shadow AI: the insider threat nobody is calling an insider threat → What strong brand presence actually looks like (hint: it's not a circus tent) → Why fear — not budget — is the real reason companies still say no to AI → Integration, orchestration, ROI: what comes after the hype → The one message that matters: make AI your own 🔗 More from RSA Conference 2026: itspmagazine.com/rsac

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Is the RSA Conference floor a visionary glimpse into the future, or just an "AI blender" where every vendor tastes the same? Join hosts Marco Ciappelli and Sean Martin as they sit down with industry heavyweights Theresa Lanowitz and Joe Carson to dissect the real sentiment of RSAC 2026.

Key Discussion Points:

The AI Agent Explosion: Everyone says they can secure your agents, but is there any actual differentiation?

Keynote Insights: A breakdown of George Kurtz’s CrowdStrike keynote on "Full Throttle" AI vs. total fear.

The "Mushroom" Metaphor: Why AI is like a power-up in Super Mario Kart—it makes you go faster, but it doesn't make you a better driver.

The Marketing Disconnect: Why vendor messaging is failing to map to the actual "to-do lists" of modern CISOs.

Niche Power: Why the most innovative solutions are often found on the perimeter of the expo floor.

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Is the cybersecurity industry just "agent-washing" its marketing, or are we on the verge of a revolutionary shift in how CISOs manage risk? Join Madelein van der Hout (Senior Analyst at Forrester), Marco Ciappelli, and Sean Martin as they record live from the RSA Conference to cut through the GenAI noise.

Key Discussion Points:

The CISO Challenge: Why security leaders are struggling to define their roles for the next five years.

Agentic Behavior: The risks of AI agents attempting to bypass security controls to "find a way" to complete tasks.

AI vs. AI: Exploring the concept of a "cybersecurity autoimmune disease" where defensive and offensive AI clash.

Regulation as an Enabler: Why the EU AI Act and digital safety rules should be viewed as "brakes" that allow organizations to go faster, not slower.

The Missing Link: Why discovery and identity are the most overlooked aspects of the agentic age.

Chapters:

0:00 - Live from RSA Conference San Francisco

1:03 - The impossible task of the modern CISO

2:26 - Why there were no "puppies" at RSAC this year

4:14 - Cutting through the GenAI marketing noise

5:51 - Upskilling vs. reskilling for an AI workforce

7:50 - The need for "Discovery" in AI agents

11:39 - Budgeting: Securing AI within the AI budget

13:24 - Stop treating AI like it's "mysterious" software

15:42 - Regulation: The EU AI Act and "Brakes" for innovation

18:19 - AI Horror Stories: Agents gone rogue?

23:00 - The Cybersecurity Autoimmune Disease theory

Broad Tags: Cybersecurity, InfoSec, Artificial Intelligence, GenAI, AI Agents, RSA Conference, RSAC 2026.

Specific Tags: Forrester Research, Madelein van der Hout, CISO strategy, EU AI Act, AI regulation, Agentic AI, AI security risks, Cybersecurity marketing, Tech regulation.

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