• Innovation: Insights from Esther Han of Consumer Reports

  • Apr 24 2024
  • Length: 30 mins
  • Podcast

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Innovation: Insights from Esther Han of Consumer Reports

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  • Summary

  • A seasoned market research and data analytics leader, Esther Han joined Consumer Reports in January 2018. As Vice President, Chief Ventures Officer Esther leads the identification, development and execution of new business opportunities for CR’s growth.


    In this first part of our two-part conversation, we delve into the fascinating world of innovation, nurturing it within legacy organizations, and how Consumer Reports approaches this with what they call the ‘Horizon Framework’ – encompassing three horizons of growth strategies.


    In this episode, we explore:

    • The mission and business model of Consumer Reports
    • What is the Horizon Framework for Innovation?
    • Approaches to innovating the core business and exploring new markets
    • Defensive and offensive strategies involving AI


    Links mentioned:

    Esther Han on LinkedIn

    ‘Zone to Win’ by Geoffrey Moore

    Maestro Mindset LinkedIn Group

    Maestro Mindset YouTube Channel
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