Introducing a special edition of "Into the Podverse" tailored specifically for African audio content creators: Indie African Podcaster Edition. Recognizing the unique challenges faced by indie African podcasters, this series offers quick, bite-sized solutions to help fledgling African storytellers thrive in the podcasting world. Each episode delivers actionable insights, ensuring you have the tools and knowledge to succeed.

Subscribe now to "Into the Podverse: Indie African Podcaster Edition" on AfriPods, Apple Podcasts, and Spotify. Don't miss out on these essential tips and strategies designed to elevate your podcasting game.

In this episode of "Into the Podverse," Tony Doe sits down with a pioneering Nigerian podcaster, Tavershima Ayede, who shares his journey of using podcasting as a tool for business inspiration and learning. Discover how the frustrations of long fuel queues during the Goodluck Jonathan era spurred him to start his show, driven by a mission to educate and promote business growth in Nigeria.

Despite the challenges of podcasting in a relatively young market, Tavershima remains undeterred. He views himself as a pioneer and embraces the reality that gossip-based podcasts often overshadow business-focused ones. His steady emotions and unwavering belief in his podcast's purpose have helped him secure numerous business consultation and speaking gigs over time.

Listeners will learn about his unique approach to balancing podcasting with personal life—recording on the go with minimal equipment and no editing. This simplicity has enabled him to produce over 850 episodes, even amidst a busy schedule filled with family and professional commitments.

Tavershima also shares his motivations for continuing despite uncertainties, emphasizing the importance of educating others and leveraging thought leadership for business opportunities. He recounts memorable interactions with listeners, highlighting the value of every piece of feedback, whether positive or critical.

For podcasters struggling with traction, he offers practical advice: focus on distribution and promotion. He stresses that consistent effort yields results, no matter how small, and that there is no wasted effort in podcasting.

Defining success beyond traditional metrics, Tavershima looks at subscriber growth and monthly enquiries for business consulting as key indicators. His longevity and dedication to podcasting set him apart in the Nigerian podcasting landscape, proving that perseverance and passion can lead to sustainable success.

Available on Apple, Spotify, and Podchaser—don't forget to rate, review, and subscribe for more engaging episodes.

Join Tony Doe on this episode of "Into the Podverse" as he chats with Paulo Dias, a leading figure in audio innovation and a key player in the South African Podcasters Guild. Paulo shares his pioneering work in blending traditional radio with modern digital platforms, driven by his love for technology and his mission to enhance the radio experience.

Explore how Paulo integrates TikTok with radio campaigns and leverages the often-overlooked power of WhatsApp in African markets to boost listener engagement. Learn about the South African Podcasters Guild, an initiative to make podcasting accessible to everyone, regardless of background or resources.

Paulo discusses the unique opportunities South Africa's linguistic diversity offers podcasters and the rapid growth and innovation in African audio storytelling. He also envisions a new, disruptive model for podcast monetization that could change the game for creators.

Facing challenges like agency politics, budget limits, and gaps in digital strategy knowledge, Paulo explains how the Guild supports new podcasters by providing essential tools, knowledge, and a supportive community.

Paulo's advice is straightforward for those looking to start their own podcast: begin your podcast, enjoy the journey, and define success on your own terms. He also highlights the importance of a diverse network and gaining insights from outside your industry to stay ahead in audio and podcasting trends.

Listen for an inspiring conversation that delves into the current state of podcasting in South Africa and sparks ideas for its future. Available on Apple, Spotify, and Podchaser—don't forget to rate, review, and subscribe for more engaging episodes.

Podcasting pioneer and Podnews editor James Cridland joins Tony Doe on "Into the Podverse" to dissect the evolution of podcasting and peer into its future. With the candour and insight only an industry insider can provide, James talks about the changes he's witnessed since penning his first RSS feed in 2005, the democratization of the medium, and the thrill of publishing alongside giants like Joe Rogan and Trevor Noah from a home office.

James addresses the global podcasting landscape, noting the surge in international markets and pondering the role of video in the medium's progression. He reflects on the once-tense relationship between radio and podcasting, now harmonized into a mutual learning experience, and emphasizes the importance of time spent listening as a key metric for the industry's financial health.

Listeners will be treated to James's take on regional podcasting quirks, from Mexico's Spotify dominance to the unique app ecosystems of Korea and India. He challenges common misconceptions about podcast production and distribution, stressing the meticulous effort behind seemingly effortless audio content.

The conversation also explores the power of collaboration, citing cross-border projects like "Death in Ice Valley" as exemplars of creative synergy. James critiques the typical podcast conference agenda and shares his scepticism about hybrid radio's impact on overall audio consumption while stressing the potential for podcast growth in automotive environments.

Wrapping up the episode, James offers invaluable advice for aspiring podcasters: embrace multi-skilling and automate the mundane to unleash creative potential. His parting wisdom is a testament to the dynamic, ever-evolving world of podcasting that he navigates with expertise.

Apple | Spotify | YouTube - Rate, review, subscribe and turn on notifications for new episodes. Also, catch up on past episodes, they are just as awesome.

Rita Anwari Chinda of the IP Series podcast delivers a masterclass on intellectual property for artists and musicians, drawing from the rich discussions at the Music Business Conference Bootcamp in Port Harcourt. Meanwhile, the Zambian Podcasters Hub's Women in Podcasting workshop, supported by the Women's Museum of Zambia and AfriPods, shines a spotlight on the diverse voices and topics covered by female podcasters in the region.

Christy Pritchard stirs the debate on using video in podcasts in her recent post from Sounding Off, while Mark Asquith, the British Podcast Guy, delves into the future of podcasting standards with James Cridland from Podnews. Discover the transformative journey of Josh Martinson from graphic designer to self-taught slow radio producer with his project Orbit.

Get dynamic podcasting tips from Danny Brown of Captivate, learn about the IAB Tech Lab's new podcast measurement guidelines, and explore the creative potential of podcasts for children and adolescents with insights from podcasting pioneer Guy Raz.

Controversy brews as podcasts by Toke Makinwa and Moet Abebe spark online debates, and Human Rights Watch prepares to launch the Rights and Wrongs podcast, promising first-hand stories on global human rights issues.

Finally, Tony Doe shares a personal reflection on the importance of patience in podcasting, emphasizing the value of building a loyal audience and producing quality content for sustainable growth and success.

Local…

APVA Editor Announces Exciting Events for Audio Creatives: APVA Editor reveals upcoming events and opportunities for audio creatives, including workshops, panel discussions, and networking opportunities across various African cities. For more information and registration, visit the APVA Editor's website.

AVO Creative Launches Podcast Intelligence Program: A three-day program tailored for Nigerian podcasters, offering personalized coaching to enhance podcasting skills. Led by Rodney Omeokachie, early bird registration is open for those interested in crafting a unique style and attracting sponsors.

Wana Udobong Featured on "Crushing on My Girlfriends" Podcast: Renowned storyteller Wana Udobong joins the podcast to share insights on storytelling's transformative power in overcoming personal trauma.

Davido Reflects on Musical Journey in "Business Untitled" Podcast: Afrobeats sensation Davido shares insights into his musical journey and strategies for success.

Meg Juma Shares Inspiring Journey on "Road to Success" Podcast: From hotel concierge to career coach, Meg Juma shares her remarkable journey and offers practical guidance on achieving success.

Foreign…

Local High School Seniors Launch Impactful Podcast: Three high school seniors debut "The Train Station," addressing pressing issues in Canada, particularly relevant to youth.

Meghan Markle's Podcast Relaunch Faces Challenges: Criticism and scepticism surround Meghan Markle's podcast relaunch following her departure from Spotify.

Kid 'N Play Launch "The Fun House" Podcast Celebrating Hip-Hop Culture: Exploring the extensive history and impact of hip-hop culture with lively discussions and insider anecdotes.

Tech & Innovation…

Google Podcasts to Shut Down, Transition to YouTube Music: Google Podcasts announces a shutdown, directing users to transfer subscriptions to YouTube Music.

YouTube Leads Podcast Discovery Among Gen Z: YouTube's prominence in podcast discovery highlighted among Gen Z listeners.

Acast Marks 10th Anniversary with Milestones: Celebrating significant milestones in the podcasting industry, including innovations like dynamic ad insertion.

WhisperTranscribe Unveils Significant Update: Enjoy translation features for over 50 languages with speaker recognition in 13 additional languages. Expect improvements to the admin panel and UI changes for smoother usage.

Opinion…

"Navigating the Podcasting Landscape: Challenges in Discoverability and Audience Engagement" - As the podcasting landscape grows more crowded, creators face challenges in standing out and attracting new listeners. Balancing the interests of creators, platforms, and listeners will be crucial in ensuring the continued growth and diversity of the medium.

Podcast Tip of the Week: Don't underestimate the power of storytelling. Craft your episodes with care, and let the art of storytelling elevate your podcast to new heights.

Remember, every episode is a journey, and every listener is a traveler.

Podcasts have become the new frontier for storytellers, creators, and innovators. In the latest episode of "Into the Podverse," host Tony Doe invites us on an auditory journey that promises to unveil the secrets of this burgeoning medium.

Tony kicks off the episode with a discussion on the collaboration between Spotify and Substack, which is set to change the game for podcast accessibility. This partnership allows Substack creators to share their content on Spotify's platform, making shows like "Rich Text," "Split Zone Duo," and "Culture Study" available to a wider audience. It's an empowering move for creators and listeners alike, and Tony delves into the potential implications of this synergy.

But not all changes are welcome in the world of podcasting. The episode also examines the repercussions of Google's decision to discontinue Google Podcasts in favour of YouTube Music. With Android Police weighing in, listeners are given a glimpse into the frustrations and concerns of users who are missing out on beloved features and facing a less-than-ideal user experience on the new platform.

Amidst these industry shifts, Tony brings to light the thoughts of Sam Sethi, as shared on Mark Asquith's podcast. Sam discusses the challenges podcasts face, including the potential disappearance of apps and the need for better listener data. His insights are a must-listen for podcast enthusiasts and creators, offering valuable takeaways on how to navigate the evolving landscape.

Big names in podcasting like Bernard P. Achampong and Megan Bradshaw are joining forces to steer our beloved industry into the future. And with hip-hop legends like Memphis Bleek jumping into the podcasting ring, we're reminded of the fresh energy and unique perspectives that music artists can bring to the medium.

For those who love a good throwback, the "Smooth Era" podcast takes us on a nostalgic trip to the '90s with the story of Montel Jordan. It's a tale of resilience and success that resonates with any music fan. And if true crime mixed with political drama is more your speed, the mysterious case of Brazilian gospel singer and politician Flordelis, entangled in her husband's murder, will keep you on the edge of your seat.

Tony also spotlights the latest tech designed to enhance the podcasting experience – the Shure MV7+ microphone. With its promise of superior sound quality and durability, it's a tool that aims to make podcasting accessible and enjoyable for all.

The episode concludes with a thought-provoking discussion on the importance of authenticity in podcasting and the challenges of monetization. Tony encourages podcasters to prioritize great ideas and genuine expression, offering alternative strategies for those with smaller audiences.

This week on the show, Tony explores Google's decision to sunset its podcast app. He rants about the challenges and opportunities facing the industry, including alternative revenue models for creators.

Tony shares his disappointment over Google's move, stressing the void it leaves in the podcasting community. Despite this, Tony introduces David Obeda, whose podcast "The Fresh Start" tells his inspiring journey from prison gang co-founder to advocate for reformed prisoners.

The episode also touches on the intersection of television and podcasting, featuring the companion podcast for "Suits." Tony explores how these audio companions enhance viewer engagement.

📋 Episode Chapters

(01:40) Google's decision to sunset its podcast app leaves many users high and dry

(05:10) David Obeda has transformed himself from a former criminal to an advocate for reformed prisoners

(09:27) Podcasting challenges and opportunities outlined in the latest report from Podpros

If you enjoyed the show, please consider leaving us a review on your favourite podcast platform.

Host/Rap: Tony Doe

Music: TeckZilla - Bandcamp

Additional Music: Pixabay, SunoAI

For inquiries please email us at tonydoemedia@gmail.com