• Is This Fashion In The Metaverse?

  • Oct 3 2023
  • Length: 43 mins
  • Podcast

Is This Fashion In The Metaverse? By cover art

Is This Fashion In The Metaverse?

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  • Summary

  • NFT’s might be dead, but digital fashion to wear in the metaverse is only becoming more important.  Similarly to the music industry’s halt on live events during the pandemic, the fashion industry also underwent a shift to online worlds as catwalk shows and presentations were cut. Interestingly, fashion has already been dipping its toe into virtual worlds and fashion with gaming collaborations with the likes of Final Fantasy and League of Legends pre-pandemic.  However, it wasn’t until designers and brands were forced to reconsider their formats that virtual events – and more importantly – digital fashion took hold, and companies like The Fabricant and DressX funneled interest into wearing it. Then the first-ever Metaverse Fashion Week (MVFW), took place March 24-27 2022 in Decentraland, and brands have been looking at ways that people can experience fashion in digital spaces ever since.  In episode four of the Is This The Metaverse? Alex hands over the reins to Zofia Zwiegliska, international fashion journalist at Glossy to talk about fashion in the metaverse. Zofia and Sara explore Metaverse Fashion Week together, and ask fashion experts, designers and those bridging physical and digital fashion production about what the metaverse means to them and their work. 
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