Jerry-Rigged Business Marketing Podcast By cover art

Jerry-Rigged Business Marketing Podcast

By: Jerry Suhrstedt
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  • Summary

  • Welcome to the "Jerry-Rigged Business Marketing Podcast," where we dismantle traditional marketing concepts and rebuild them with innovative, practical strategies tailored for small and medium-sized businesses. Hosted by Jerry, a marketing veteran with over 25 years of experience, this podcast offers a unique blend of expert insights, real-world success stories, and actionable advice.
    Jerry Suhrstedt
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Episodes
  • Digital Content Success: 5 Tactics to Generate Real Sales Leads | Lindsey Wigfield | ep 17

    Digital Content Success: 5 Tactics to Generate Real Sales Leads | Lindsey Wigfield | ep 17
    Jul 24 2024

    In Episode 17 of the Jerry-Rig Podcast, host Jerry Suhrstedt and marketing strategist Lindsey Wigfield discuss key content marketing strategies to boost lead generation and sales.

    They cover the importance of branding, creating compelling and relevant content, optimizing content for SEO, effectively using social media, leveraging email marketing, and implementing lead magnets and calls to action.

    Lindsey shares real-life examples and case studies, including a successful content strategy for a home energy auditor that significantly increased bookings. The episode offers actionable insights for businesses looking to enhance their online presence and convert digital content into sales.
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    49 mins
  • Salesforce Process Mapping - UPN vs BPMN | Ian Gotts

    Salesforce Process Mapping - UPN vs BPMN | Ian Gotts
    Jun 14 2024
    In this episode of the "Jerry-Rigged Podcast," host Jerry Suhrstedt and guest Ian Gotts, co-founder of Elements.cloud, discuss the importance and benefits of process diagramming, particularly focusing on Universal Process Notation (UPN). Ian explains how UPN simplifies complex processes, making them easier to understand and implement compared to other methods like BPMN. They highlight the practical applications of UPN in the Salesforce ecosystem and how it can facilitate better remote collabo...
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    1 hr and 4 mins
  • Supercharge Your Professional Presence - Lorraine K. Lee | ep 016

    Supercharge Your Professional Presence - Lorraine K. Lee | ep 016
    Jun 12 2024
    In this meeting, Jerry Suhrstedt and Lorraine K Lee discuss the concept of professional presence and its importance in various aspects of one's career, including job interviews and networking. They emphasize the significance of having a strong LinkedIn presence and the impact it can have on attracting recruiters. Lorraine provides tips on video presence, networking, and being intentional about one's career choices.Check out Lorraine K Lee's Website for more resources!Here's your job hunting c...
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    49 mins
Marketing Economics
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