Kansas City Marketing Legends  By  cover art

Kansas City Marketing Legends

By: Sam Meers and Mike Swenson
  • Summary

  • The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg.

    What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce them. And it’s about all the blood, sweat, and tears these folks gave and the fun and laughter they had while doing it. Most important, the stories we will tell all happened right here in Kansas City.

    Our idea is simple. Let’s reach out to all the people who made the Kansas City marketing community what it is today. What we are today is a city of creative powerhouses of all sizes doing work not just across the metro or region, but across the nation and the world.

    Welcome to the Kansas City Marketing Legends Podcast!

    Brought To You By — evolution Audio Post Production // Springboard Creative // KC Ad Club // PRSA of Kansas City

    © 2024 Kansas City Marketing Legends
    Show more Show less
activate_primeday_promo_in_buybox_DT
Episodes
  • Andy Fletcher // Fletcher/Mayo; Barkley
    Jul 24 2024

    Send us a Text Message.

    What’s it like to have your dad be your boss? Well, our guest today on Marketing Legends of Kansas City can tell us. Andy Fletcher worked for his dad at Fletcher Mayo and learned a thing or two there about the marketing business, especially in the agriculture arena.

    But Andy has stories to tell us as he became in his words, a nomad in the business, gaining experience and then running shops over the years from Kansas City to Atlanta to Lincoln, Nebraska.

    #kcmarketinglegends

    Show more Show less
    45 mins
  • Landa William // LandaJob
    Jul 10 2024

    Send us a Text Message.

    Chances are more than a few of you have Landa Williams to thank for a job or for an employee hire in a Kansas City agency or company. And even if you didn’t, you absolutely know a few people who did.

    LandaJob is her company’s name, and she will tell us how that came about on this edition of the Marketing Legends of Kansas City. Plus, she might even give us some of those behind-the-scenes stories with everyone’s name protected of course.

    #kcmarketinglegends

    Show more Show less
    47 mins
  • Larry Wheeler // Boasberg Wheeler
    Jun 26 2024

    Send us a Text Message.

    There can be no dispute that Ewing Kaufmann is one of the most impactful and influential business leaders in Kansas City history. In this episode of Kansas City Marketing legends, we hear from one of our own legends what it was like to work for Mr. K. at Marion Labs and the business lessons he learned that helped him run his own public relations firm.

    Larry Wheeler experienced first-hand the growth of Marion Labs. In fact, he had something to do with that growth as we will hear. After Marion Labs, Larry will tell us about his switch to the PR agency side and talk about another KC public relations legend, Howard Boasberg.

    #kcmarketinglegends

    Show more Show less
    1 hr and 6 mins

What listeners say about Kansas City Marketing Legends

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.