• Your Coach Can Accelerate Growth by Years: Here's Why
    Feb 20 2026
    This episode sits within the Growth Pillar of business development — helping entrepreneurs scale with clarity, accountability, and mindset strength. Feeling stuck in your business? Discover how business coaching helps small business owners overcome limiting beliefs, gain clarity, and take action. Wayne Pratt explains why the right coach can accelerate growth by years—and why AI can’t replace human insight. Many small business owners feel “fine” but quietly stuck. In this episode, Wayne Pratt of Motive8U explains how limiting beliefs, blind spots, and old stories hold entrepreneurs back. Learn how business coaching creates clarity, accountability, and real growth through 3–5 year goals, 90-day plans, and daily action. If you want practical steps to overcome limiting beliefs in business, this episode shows how a coach can accelerate growth by years. The Problem This Guest Solves: Small business owners often stay stuck in fear, blind spots, and limiting beliefs that quietly slow growth for years without realizing it. Many entrepreneurs work hard every day. The doors are open. Sales are coming in. Life looks “fine.” But deep down, something feels off. In this episode of Knack 4 Business, host Bernie Franzgrote sits down with Wayne Pratt of Motive8U to talk about business coaching for small business owners — and why the right coach can accelerate growth by years. Wayne shares how limiting beliefs in business often come from old stories — what a teacher said, what a boss believed, what we once failed at. These stories quietly shape decisions. They limit scale. They block confidence. He explains the key difference between a friend and a professional coach: A friend supports you. A coach challenges your blind spots. Wayne breaks growth into three simple steps: • Set clear 3–5 year goals • Create 90-day targets • Take daily action steps If you cannot break a goal into 90 days, it is not a goal — it is a wish. The conversation also explores AI in coaching. While AI may replace low-cost coaching tools, it cannot replace human insight, accountability, and personalized strategy. If you feel “comfortably unhappy” in your business, this episode will challenge you to rethink what is possible. 👉Read more on our blog 👉Watch it on YouTube Who This Podcast Is For Startup founders, solopreneurs, and scaling business owners who feel stuck, overwhelmed, or unsure how to break through limiting beliefs. What You’ll Gain Actionable insights, clear growth frameworks, mindset tools, and practical business coaching strategies that accelerate momentum. Guest Resources 📘Freshly Brewed Coaching book by Wayne Pratt & Matt Hawksley 🔗 Connect with Wayne Pratt Website: https://motive8u.ca/ Sponsors & Business Growth Partners 💼Canada Growth Network – $47 CAD/mo, no contract = Business networking + GoHighLevel CRM access 🤖WebIndexer – Turn your website into a 24/7 sales assistant 🏡Property Wizard Podcast – Real Estate Made Practical 🌍East Trade Winds – Free networking community Acknowledgements Carl Richards – Podcast Solutions Made SimpleFred Crouch – Property Wizard podcastJovan Strika – @HiveMelanie Webber – Business Partner Next steps! If this episode helped you rethink growth, share it with another entrepreneur. Read more, comment, or connect with Wayne directly. We would love your feedback. 📩 Email us at: info@kreativinsight.com 🌐 Visit: https://knack4business.com/ Let us Motivate You. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    28 mins
  • Your Talents Are Worthless Without This Money Alignment
    Feb 20 2026
    Growth Category: AI & Automation WHO THIS PODCAST IS FOR Global CEOs, startup founders, executive leaders, CFOs, financial services firms, AI-forward organizations, and scaling business owners. WHAT LISTENERS WILL GAIN Actionable insights, hard-won lessons, AI-powered decision frameworks, and practical leadership strategies for aligning behavior, money, and exponential growth. Most leaders struggle because their natural talents and financial decisions are misaligned, creating stress, poor judgment, and stalled growth. AI is powerful. But if your behavior around money is broken, no technology will fix it. In this episode of Knack 4 Business, we sit down with Hugh Massie, Founder of DNA Behavior International and Chairman of the Behavioral Economics Institute. Hugh explains how your “financial DNA” is formed early in life and shapes how you handle risk, savings, leadership, hiring, culture, and strategic growth. When leaders are under pressure, they do not rise to training — they fall back to instinct. That instinct impacts: • Investment decisions • Risk tolerance • Executive leadership style • Organizational culture • Long-term business growth Hugh shares how behavioral economics and artificial intelligence now allow companies to digitally scan behavioral patterns at scale. Instead of guessing how your executive team or clients think, AI-powered behavioral analytics can predict stress triggers, communication styles, and decision bias. This is AI applied to human behavior — not automation for tasks, but automation for smarter leadership. Hugh also challenges common money myths: • Risk profiling alone is not enough • Savings behavior may matter more than risk appetite • Culture is a reflection of CEO behavior • Exponential growth requires human alignment first If you want to build a people-first organization with scalable global growth, this conversation will shift how you think about money, leadership, and AI. 🎥 Watch on YouTube: Your Talents Are Worthless Without This Money Alignment 🎧 Listen on Simplecast: Episode Link 📖 Read the article: Ghost.io Feature GUEST LINKS & RESOURCES 🌐 Hugh Massie – DNA Behavior Website: dnabehavior.com LinkedIn: Hugh Massie SPONSOR SPOTLIGHT (Best Fit for AI & Global Growth Audience) 💻 WebIndexer – AI Website Assistant Turn your website into a 24/7 sales assistant using AI-powered chat. 👉 What we use it on our Knack 4 Business website 🏠 Property Wizard Podcast – Real Estate Strategy Build wealth strategically through practical real estate insights. 👉 Learn more at Property Wizard Podcast 🌎 East Trade Winds – Global Networking That Works Build serious international business relationships — free. 👉 Register here: East Trade Winds SPECIAL THANKS Podcast production support by Carl Richards of Podcast Solutions Made Simple Real estate collaboration with Fred Crouch of the Property Wizard Podcast Community space support from Jovan Strika at @Hive Coworking Strategic partnership support from Melanie Webber Co-host: Wayne Pratt If this episode helped you rethink money, leadership, or AI — 📩 Send your questions or comments to info@kreativinsight.com Explore more episodes at the official Knack 4 Business website Let us motivate you. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    37 mins
  • The Introvert Advantage | Close the Income Gap Without Faking Extroversion
    Feb 19 2026
    BUSINESS GROWTH PILLAR: Leadership & Operations Core Focus: How Introverts Succeed in BusinessIntroverted professionals are often overlooked and underpaid—not because of talent, but because they were never taught how to communicate their value strategically.Many people believe leadership belongs to the loudest voice in the room.Gregory Weinger once believed that too.Early in his career, he tried to act like an extrovert. He spoke more. Promoted himself more. Pushed harder in meetings. It worked—but it drained him.Then he discovered something powerful:Introversion is not a weakness. It is wiring.In this episode of Knack 4 Business, Greg explains how introverts succeed in business by using their natural strengths. He shares the real difference between introversion and shyness, how energy management drives executive performance, and why preparation is a strategic advantage in leadership.If you are an introverted professional, entrepreneur, or executive who feels unseen in meetings—or if you lead a team and want better results—this episode delivers practical tools for authentic leadership development.KEY TOPICS COVERED:• How introverts succeed in business without faking extroversion• Introvert leadership skills and executive presence• Closing the income gap through strategic communication• Meeting management strategies that unlock better ideas• Energy management for high-performance professionals• Why introverts are underrepresented in senior leadership• Authentic leadership vs performative extroversionWHO THIS PODCAST IS FOR:Startup founders, introverted professionals, solopreneurs, scaling business owners, and executive leaders seeking stronger communication and operational performance.WHAT YOU WILL GAIN:Actionable leadership strategies, structured communication tools, confidence-building frameworks, and practical ways to close the introvert income gap while staying authentic.READ MORE HERE !WATCH this ON YOUTUBE Gregory WeingerSenior Leader at SheerIDListen to Gregory's podcast: The Powerful Introvert PodcastHOSTS:Bernie FranzgroteWayne PrattKnack 4 Business use our website chatbot to find other podcasts!Special thanks to:Carl Richards – Podcast Solutions Made SimpleFred Crouch – Property WizardJovan Strika – @HiveMelanie Webber SPONSORSCanada Growth Network – $47 CDN / mo – no contract -Business Networking + CRM@Hive – Real-World Business NetworkingNotionhive – High-Performing WebsitesIf this episode helped you rethink leadership, we want to hear from you.Comment on YouTube.Connect with Greg on LinkedIn.Share this with an introverted leader who needs to hear it.For consulting or speaking inquiries:Email us at mailto:info@kreativinsight.comOr visit: https://knack4business.com/Subscribe to Knack 4 Business for weekly executive growth insights.Let us motivate you. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    41 mins
  • Tariffs Aren't Killing Profitability. Your Decisions Are!
    Feb 17 2026
    Most business owners blame tariffs for shrinking profits—but the real damage comes from USMCA compliance mistakes, miscoded HS classifications, and poor trade visibility.Tariffs between Canada and the U.S. feel like a tax problem.But in this episode, Karena Bell, Founder of ProfitLinz (https://profitlinz.com/) explains something simple:Tariffs rarely destroy margin.Bad decisions do.Many companies are overpaying 20–40% in duties because of:Incorrect HS codesMissed United States–Mexico–Canada Agreement (USMCA) qualificationsConservative classificationsUnreviewed broker filingsThat money leaves quietly.No headlines.No alerts.Just lower EBITDA months later.When tariffs rise, landed costs increase immediately. Duties are paid before revenue is collected. Inventory ties up cash. Pricing adjustments lag.Cash stress shows up before profit erosion.Most leaders don’t see it until it’s too late.Karena breaks down how USMCA compliance mistakes and tariff misclassification are hurting small and mid-sized businesses across Canada and the United States.This is not a compliance issue.It is a profit strategy issue. Key Topics CoveredWhat are common USMCA compliance mistakes?How do tariffs impact cash flow before profit?Why are companies overpaying import duties?How do HS code errors reduce EBITDA?Why brokers focus on compliance, not margin optimizationHow leaders can model tariff volatility risk Who This Podcast Is ForStartup founders, solopreneurs, CFOs, import/export businesses, and scaling business owners operating between Canada and the U.S. What You’ll GainActionable insights, hard-won lessons, and practical trade strategies to protect margin, improve working capital, and prevent hidden duty overpayments. GuestKarena BellFounder, ProfitLinzLinkedIn: https://www.linkedin.com/in/karenambell/Website: https://profitlinz.com/ HostsBernie Franzgrotehttps://link.v1ce.co.uk/berniefranzgrotePercy BarrLinkedIn: https://www.linkedin.com/in/percy-barr-10992b10/Website: https://percybarr.com/Wayne PrattLinkedIn: https://www.linkedin.com/in/prattwayne/Website: https://motive8u.ca/ SponsorsWebIndexer – Turn your website into a 24/7 sales assistant with a smart chatbot.👉 https://tinyurl.com/yav4edf5Notionhive – High-performing websites that generate leads.👉 https://tinyurl.com/35hrnu4aEast Trade Winds – Free networking community for serious business connections.👉 https://us06web.zoom.us/meeting/register/tZUlf-msrzktGdz-UTwX8Tv6CK5Lu3tacGI9 Canada Growth Network MembershipJoin the Canada Growth Network for $47 CAD per month.Get access to GoHighLevel, business tools, and community support.First month is just $1. Cancel anytime.👉 https://canadagrowthnetwork.com//ghl Watch & ReadYouTube: https://youtu.be/7zxiYncTQzEArticle Version: https://knack-4-business.ghost.io/tariffs-arent-killing-profitability-your-decisions-are Call To ActionRead more.Review your HS codes.Then tell us—have you checked your USMCA compliance in the last two years?Email us at:📧 info@kreativinsight.comVisit:https://canadagrowthnetwork.com Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    18 mins
  • Why AI Works Best When It Doesn't Replace Your People
    Feb 17 2026
    Primary Growth Pillar: AI & AutomationAI is not here to replace people — it removes repetitive work so your team can focus on real relationships.Colin Mackenzie helps businesses use AI and automation to improve customer experience without losing trust, privacy, or the human touch.In this episode of Knack 4 Business (Season 4, Episode 17), host Bernie Franzgrote and co-host Wayne Pratt sit down with Colin to answer a big question:How can you use artificial intelligence in business without sounding robotic or losing customer trust?Colin explains that AI is not magic. It is math, data, and models. Used the right way, generative AI and large language models can automate FAQs, scheduling, and contact center tasks—while humans handle empathy, trust, and complex conversations.Key topics covered:Generative AI in customer serviceAgentic AI workflows that finish tasks end-to-endRetrieval-Augmented Generation (RAG) explained simplyAI guardrails to reduce hallucinations and biasData sovereignty, compliance, and privacyOn-device AI vs cloud AIHow to implement AI in business responsiblyWho this podcast is for:Startup founders, solopreneurs, scaling business owners, operations leaders, and IT decision-makers exploring AI & automation.What you’ll gain:Actionable AI implementation ideas, clear explanations you can repeat to your team, and practical steps to improve customer experience while protecting trust.Watch / read:Watch on YouTubeRead the article on GhostGuest link:Connect with Colin Mackenzie (LinkedIn)Sponsors:Grow systems + community with Canada Growth NetworkUpgrade your site with NotionhiveFind real connections with East Trade WindsWith thanks to:Carl Richards at Podcast Solutions Made SimpleFred Crouch from The Property WizardJovan Strika from @Hive CoworkingMelanie WebberRead more on Ghost, then comment with your biggest AI question. You can also connect with Colin or message us at info@kreativinsight.com . For more episodes and tools, visit Knack 4 Business and subscribe. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    44 mins
  • Your Partnership is Suffering and You Don't Even Know It
    Feb 16 2026
    Leaders who feel burnout and quiet resentment learn how to stop stress from harming their business, marriage, and team. A Story You Might RecognizeIt starts small.You stay late “just this once.”You miss a family moment.You wake up tired and wired.You tell yourself it will pass.But stress stacks up. Home starts to feel tense. Work feels heavy. And the people you love most get the leftovers.In this episode of Knack 4 Business, Dale Allen and Trevor Bryce Stevenson—co-founders of ConsciousLead—share what they’ve learned from 20+ years as both business partners and a married couple. They explain why most leaders were never taught how to talk when pressure is high—and how that silence turns into distance, then resentment, then burnout.They teach harmless leadership (also called nonviolent leadership): a way to lead through uncertainty without causing damage in conversations, culture, or relationships. You’ll also hear about their powerful “week on, week off” method—built to fight decision fatigue, reduce scorekeeping, and give each partner real recovery time while still running a home and business.If you feel less joy, more conflict, or repeating patterns you can’t fix, this episode gives you a clear next step.Listen, then comment with one thing you’ll try this week—and connect with Dale and Trevor to keep the conversation going. Key Topics CoveredWarning signs of leadership burnout (sleep, tension, “workmares,” and missed moments)Why resentment builds when each partner feels they’re “doing more”How stress spills from work into marriage, parenting, and family lifeWhy command-and-control leadership lowers trust and engagementWhat harmless leadership looks like in real conversationsHow “week on, week off” restores energy and reduces conflict Who This Podcast Is ForStartup founders, solopreneurs, scaling business owners, executive leaders, and couples building a business together.What You’ll GainActionable burnout prevention tools, better communication habits, stronger relationships, clearer boundaries, and healthier leadership for long-term growth. Guest Links & ResourcesConnect with Trevor Bryce Stevenson at ConsciousLeadConnect with Dale Allen at ConsciousLead Listen / Watch / Read MoreListen on SimplecastWatch on YouTubeRead the article on GhostExplore Knack 4 Business HostsHosted by Bernie Franzgrote and Wayne Pratt Sponsor Details (Top 3 Fit for This Audience)Support the show and explore tools that help founders and SMBs grow:Canada Growth Network — Networking + GoHighLevel CRM access for SMBs and solopreneursWebIndexer — Turn your website into a 24/7 sales assistant with a smart chatbotEast Trade Winds — Free networking that helps you meet real business connections Recognition & ThanksThank you to Carl Richards from Podcast Solutions Made SimpleThank you to Fred Crouch of Property WizardThank you to Jovan Strika from Hive CoworkingThank you to Melanie Webber Call to ActionSend questions to info@kreativinsight.comVisit Knack 4 Business for more episodes and resources.Then comment and tag the guests: what warning sign of burnout do you notice first—sleep, tension, or distance? Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    38 mins
  • The Biggest Investment Mistake Business Owners Make
    Feb 13 2026
    Business owners build strong companies — but often fail to build a private investment strategy outside their business to protect long-term wealth.In this episode of Knack 4 Business, we sit down with Michael Lautru, Private Market Specialist at Parvis, to unpack one of the biggest investment mistakes business owners make in North America.Entrepreneurs work hard to grow revenue and scale operations. But many forget to build steady income outside their company.Michael explains how private market investing in Canada can help business owners create reliable cash flow through real estate, infrastructure, and income-focused funds. He breaks down:• The difference between public vs private markets• Why liquidity and volatility are not the same• How to test your real risk tolerance• Why cash flow investing creates freedom• Tax-efficient investing strategies in Canada• How flow-through structures may reduce taxes• Why management oversight matters in private fundsHe also explains why separating your operating company from your retirement portfolio protects your future.If you are planning an exit, thinking about retirement income, or exploring private market investing in Canada, this episode gives you a practical roadmap. Who This Podcast Is ForStartup founders, solopreneurs, scaling business owners, Canadian entrepreneurs, and North American investors seeking stable income and tax-efficient wealth strategies. What You’ll GainClear understanding of private vs public markets, actionable cash flow strategies, smarter risk management, and practical retirement planning insights for business owners. GuestMichael LautruPrivate Market Specialist, ParvisEmail: mailto:michael.lautru@parvisinvest.comSMS: 613-255-0631 HostsBernie FranzgroteWayne PrattKnack 4 Businesshttps://knack4business.com/ Episode LinksYouTube: https://youtu.be/I7SZkidkejgSimplecast: https://tinyurl.com/3zvbkj6vBlog: https://knack-4-business.ghost.io/the-biggest-investment-mistake-business-owners-make SponsorsCanada Growth NetworkBusiness networking + CRM tools for SMBshttps://tinyurl.com/3s5d3ayvWebIndexerTurn your website into a 24/7 sales assistanthttps://tinyurl.com/yav4edf5NotionhiveWebsites built to convert and grow your businesshttps://tinyurl.com/35hrnu4a AcknowledgmentsSpecial thanks to:Carl Richards of Podcast Solutions Made SimpleFred Crouch of the Property Wizard PodcastJovan Strika of @HiveMelanie Webber Call to ActionHave questions about private market investing in Canada?📩 Email us at: mailto:info@kreativinsight.com🌐 Visit: https://knack4business.com/Read the blog, comment on the episode, connect with Michael on LinkedIn, and subscribe to Knack 4 Business for more expert conversations on entrepreneurship and investing. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    55 mins
  • This AI Chatbot Increases Calls by 40% (Here's Why)
    Feb 12 2026
    Rahel Gunaratne helps small and medium businesses stop losing website visitors by turning their questions into clear answers, booked calls, and qualified leads using Web Indexer. Your website might be full of good information and still fail to help people. Customers arrive, feel lost, and leave in seconds. That is the silent leak in many businesses today.In this episode the team explores a practical fix. Web Indexer crawls your public pages and lets visitors simply ask what they need in plain language. The tool replies from your own content and guides them to the right page or booking link.Rahel explains how setup can be as easy as adding one script tag. The chatbot can match your brand voice, collect lead details, and connect to Calendly or Zapier so the inquiry flows straight into your CRM.Key takeawaysWebsite visitors leave when they can’t find answers fast — a chatbot can reduce that drop-off.Web Indexer “crawls” your public pages so the chatbot answers from your site content.You can brand the chatbot (tone, look, personality) so it matches your business voice.Lead capture can collect basics like name, email, phone, and company.You can connect bookings and follow-ups using tools like Calendly and Zapier.Helpful for teams that want better website support without hiring a full-time live chat staff.Built with Canada in mind, including privacy considerations like PIPEDA (good for trust-sensitive orgs).Who this podcast is forSmall and medium business ownersCoaches, consultants, and service providersNonprofits and charitiesAnyone trying to turn website traffic into more calls, leads, and bookingsWhat listeners will gainA simple way to make your website easier to usePractical ideas to increase inquiries and booked callsA clear example of how AI can support sales and customer service without being “robot-y”READ MORE AND INTERACTContinue in the Ghost article and leave a comment or connect with Rahel or Bernie about your website questions.WATCH on YouTube.Connect with Rahel Gunaratne and explore Web Indexer. Email info@webindexer.app or try the affiliate link.HOSTS AND SUPPORTERSHosted by Bernie Franzgrote with co-host Wayne Pratt. Thanks to Carl Richards from Podcast Solutions Made Simple, Fred Crouch of the Property Wizard Podcast, Jovan Strika at @Hive, and Melanie Webber.SPONSORSGrow with Canada Growth Network, connect through East Trade Winds, and learn from the Property Wizard Podcast.CALL TO ACTIONShare your thoughts by emailing info@kreativinsight.com and visit Knack 4 Business for more. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    17 mins