Episodes

  • #515: Simple Marketing Hacks Lawyers Swear By, with Gyi Tsakalakis

    #515: Simple Marketing Hacks Lawyers Swear By, with Gyi Tsakalakis
    Jul 25 2024
    A law firm’s marketing efforts are never-ending! That, coupled with the fact that algorithms and tools seem to also always be changing can leave lawyers with a marketing headache. In this episode, Stephanie chats with the host of the popular podcast, Lunch Hour Legal Marketing, Gyi Tsakalakis about the latest things to know in law firm marketing. Links from the episode:  Check out NetDocuments Listen to the Lunch Hour Legal Marketing Podcast If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    41 mins
  • #514: The Hidden Value of Doing Less, with Leidy Klotz

    #514: The Hidden Value of Doing Less, with Leidy Klotz
    Jul 18 2024
    In today’s world, our first instinct is to add. Do more. Consume more information. But, should we be subtracting instead? Doing less. Simplifying. In today’s episode, Stephanie talks with author Leidy Klotz about his book, Subtract, and why taking away should be part of our decision-making toolkit. Links from the episode:  Check out CosmoLex! Subtract by Leidy Klotz If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    40 mins
  • #513: The Lawyer Who Became a Coder, with Sukhi Alberga

    #513: The Lawyer Who Became a Coder, with Sukhi Alberga
    Jul 11 2024
    Zack talks with Canadian Lawyer, entrepreneur, and Labster Sukhi Alberga about her journey innovating in the legal services space. They discuss the path she took to building her legal tech product and her experience in the Law Society of Ontario’s regulatory sandbox. Links from the episode:  Sign up for LabCon 2024! Check out PIMCon and use "PIM Lawyerist" for $200 off! Check out Counsel from Sukhi If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    50 mins
  • #512: Tech Things You Should Know but Are Too Afraid to Ask, with Zack Glaser

    #512: Tech Things You Should Know but Are Too Afraid to Ask, with Zack Glaser
    Jul 4 2024
    Stephanie talks with Zack about tech things you should know but might be too afraid to ask. They get into the why behind password managers, discuss the necessity of two-factor authentication, and bring some clarity to different types of encryption. They also discuss how artificial intelligence is making security fundamentals even more important. If you’re confused about passwords and access control, or just want to make sure you’re handling them well, you’ll want to check this episode out. Links from the episode:  Let’s put the image from this Teams thread: Alex Palzewicz: How Long It Would Take A Hacker To Brute Force Your Password In 20... We may need to check copyright of the image above, or at least cite and link to where it came from. If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    38 mins
  • #511: The Perks, Pitfalls, and Economics of Adjunct Teaching with Markus Funk

    #511: The Perks, Pitfalls, and Economics of Adjunct Teaching with Markus Funk
    Jun 27 2024
    We consider it a great honor to serve as an adjunct professor at a law school, but is the juice worth the squeeze? In this episode, Stephanie talks with Markus Funk about the investments lawyers make and the benefits they receive when they agree to teach. They also explore ways for adjuncts to make the most of their experience for themselves and their students. Links from the episode:  If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    35 mins
  • #510: Why It’s Time to Embrace Laziness, with Dr. Devon Price

    #510: Why It’s Time to Embrace Laziness, with Dr. Devon Price
    Jun 20 2024
    Do you ever beat yourself up over all the things you think you should be doing? Do you work even when you’re sick or when your body tells you it’s time for a break? In this episode, Stephanie talks with Dr. Devon Price about our twisted view of laziness and why it might be time to embrace a little more laziness in our lives. Links from the episode:  NetDocuments: The Cloud Platform Where Legal Professionals Do Their Best Work Laziness Does Not Exist by Dr. Devon Price If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    35 mins
  • #509: Pain in the SaaS: How to Select the Right Tech for Your Firm, with Britt Lorish

    #509: Pain in the SaaS: How to Select the Right Tech for Your Firm, with Britt Lorish
    Jun 13 2024
    Zack talks with legal tech expert Britt Lorish about the process of selecting and managing technology in large and small law firms. Listen in as they talk about typical pain points, common setups, and how process documentation is the first step you know you need to take but don’t want to. Additionally, Zack talks about the hidden side of marketing with Spotlight Branding’s Marc Cerniglia. They discuss how lead nurturing often gets overlooked in a typical marketing plan and how you can extrapolate your nurturing ROI from things like increased referrals. Links from the episode:  Check out Spotlight's Marketing Plan Template If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    43 mins
  • #508: From Retreat to Rebrand: How a Retreat Led to a Transformation, with Patricia Mancabelli

    #508: From Retreat to Rebrand: How a Retreat Led to a Transformation, with Patricia Mancabelli
    Jun 6 2024
    Sara joins Labster Patricia Mancabelli in a conversation about how an in-person, Lawyerist-facilitated retreat sparked a firm rebranding and enabled her team to hone in on their ideal clients. Patricia discusses the challenges and benefits of her rebrand and reveals how their new subscription model for female business owners has been a game-changer. Discover how this approach has allowed the firm to provide more purposeful and impactful support, benefiting both the firm and the women entrepreneurs they serve with accessible, top-notch legal services. Links from the episode:  Mention Lawyerist when your visit Posh and get a free 2 week trial! If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!
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    46 mins