• Lead Nurturing 101: Maximising Impact in the Critical First Weeks!

  • Mar 26 2024
  • Length: 36 mins
  • Podcast

Lead Nurturing 101: Maximising Impact in the Critical First Weeks! By cover art

Lead Nurturing 101: Maximising Impact in the Critical First Weeks!

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  • Summary

  • In episode three of "Let's Run Email Marketing," Nick Bodington and Fraser Sweeney explore effective strategies for nurturing new leads. They discuss the importance of the initial contact through welcome emails and follow-up sequences, focusing on the critical first 10 to 14 days after acquiring a new email subscriber. The hosts also debate the optimal frequency of emails to maximize engagement without overwhelming new customers.
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