Let's Revisit the Visit

By: Brent Guinn
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  • Summary

  • In Let’s Revisit the Visit, Brent Guinn from Momentous explores anything and everything related to delighting on-campus visitors to deliver results for your university. Guests include professionals from Admissions, Marketing, Housing and Conference & Event Services. Regardless of your department or title, our hope is that you’ll find something valuable to implement in your programs to ensure higher yields, higher conversions, and/or repeat event visitors.
    Brent Guinn
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Episodes
  • Barbara Loftus Murphy, Associate Director of Admissions, Rutgers University

    Barbara Loftus Murphy, Associate Director of Admissions, Rutgers University
    Apr 29 2022

    Join us in this episode as we get insights from Barbara Loftus Murphy, Associate Director of Admissions from Rutgers University, into numerous topics, including:

    • How Rutgers continued to generate strong yields, despite the International student downtick
    • The challenges of adapting to life without test scores
    • How new Scarlet Ambassadors must adjust to life on campus
    • How to improve engagement on virtual tours
    • What we’ve learned during the pandemic that will carry forward
    • Small changes Rutgers hopes will improve DEI efforts
    • What Admissions needs now
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    43 mins
Marketing Economics
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