Episodios

  • 456. The Call Gets Easier When You Know What It’s Worth
    Sep 10 2025

    Struggling to stay consistent with outbound calls? Steve Kyles shares a simple, powerful mindset shift that turned his daily call list into a million-dollar opportunity list.

    In this episode:

    • Why assigning a dollar value to every relationship changes the game
    • How Steve turned 84 agents into $1.5M in annual potential
    • The math behind the “Great Restart” and how to stay motivated
    • How to break past call reluctance using opportunity-based thinking

    More offers – more no’s – more money.
    This episode shows you exactly how to reframe your call list and take consistent action that compounds.

    Want help building your opportunity list and closing more? Book your strategy call now at FreedomPlanningCall.com

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    11 m
  • 455. The Biggest Mistake I Made When Hiring (And How I Fixed It Fast)
    Aug 27 2025

    Most loan officers overthink hiring—and end up doing everything themselves. In this episode, Steve unpacks the #1 mistake he sees when building a team and shares a simple, scalable way to get results without burning out.

    You’ll learn:

    • Why part-time relationship managers might be your biggest growth hack
    • How Steve generated 2,000+ outbound calls and 29 appointments in 60 days
    • A step-by-step onboarding rhythm that gets new hires producing fast
    • What to say, what to send, and how to train without it all depending on you

    Ready to stop doing it all alone?

    Grab the Relationship Manager Field Guide by booking a strategy call at FreedomPlanningCall.com

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    8 m
  • 454. Why I Stopped Making All the Calls Myself—and What Happened Next
    Aug 20 2025

    In this episode, Steve shares a raw, behind-the-scenes look at what happened when he went from leading a national team to starting over from scratch—and how building a team of part-time relationship managers led to:

    • Over 2,000 outbound calls, 395 conversations, and 29 appointments in just 8 weeks
    • 18 referral leads generated without making all the calls himself
    • A system that scales conversations, appointments, and closings—without burning out

    If you’ve ever wondered whether someone else could help make your business grow (and how to actually do it), this episode breaks down the numbers, mindset, and step-by-step approach.

    → Learn more or book your own strategy call at FreedomPlanningCall.com

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    20 m
  • 453. Why Niching Down as a Loan Officer Is a Power Move
    Aug 13 2025

    Did you know that narrowing your focus to one clear niche can actually bring you more business, not less? In this episode, Steve Kyles and Frank Garay share why the most successful loan officers build their reputation in a specific area first before expanding into others.

    You’ll learn:

    • How a niche instantly sets you apart from the competition and attracts top-producing agents
    • Why trust in one specialty opens the door for deals outside your niche
    • Simple steps to identify or refine your own profitable niche
    • How to position yourself as the go-to expert in your market

    If you’re ready to build a business that stands out and grows faster, this episode will show you how to start strong.

    → Learn more about coaching at FreedomPlanningCall.com

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    15 m
  • 452. Speed to Lead: Why Answering in 60 Seconds Changes Everything
    Aug 6 2025

    Did you know responding to a lead within 60 seconds increases your conversion chances by 391%—but waiting just 5 minutes drops it by over 80%? In this episode, Steve Kyles and Frank Garay break down the shocking MIT study stats on speed to lead and why answering calls instantly is the ultimate game-changer for loan officers.

    You’ll learn:

    • The stat that proves answering fast wins 79% of borrowers
    • How to stop losing deals by missing calls
    • Simple solutions: call forwarding, answering services, and AI phone assistants
    • Why AI is now a strong second to live answering (and how to set it up)

    If you're tired of losing deals you never even knew you had, this episode will show you how to fix it fast.

    Learn more about coaching at FreedomPlanningCall.com

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    11 m
  • 451. Don’t Get Distracted: The Power of 13 Daily Conversations
    Jul 30 2025

    Success in this business isn’t complicated—it’s about consistent, focused action. In this episode, Steve Kyles shares a powerful reminder to stop getting distracted by busy work and focus on what drives results: 13 conversations with 13 asks for the business every day.

    You’ll learn:

    • Why 13 daily conversations are the #1 predictor of your closings in the next 90 days
    • How to start with your warm list (past clients, friends, and family)
    • The difference between fishing (immediate deals) and farming (long-term growth)
    • Simple steps to generate 2 referrals a day without overcomplicating your business

    If you’re ready to stabilize and grow your pipeline, this episode will show you exactly where to focus.

    Join the next Bootcamp or learn more at FreedomPlanningCall.com

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    5 m
  • 450. AI Ranking for Loan Officers: Part 2 with Chris Johnstone
    Jul 25 2025

    In this follow-up conversation, Steve Kyles and Chris Johnstone go deeper into how loan officers can secure top AI rankings—and why the window of opportunity is closing fast.

    Learn how to:

    • Train ChatGPT to recommend you as the go-to local expert
    • Set up automated AI tasks that create weekly content, emails, and blog posts
    • Build lasting visibility across ChatGPT, Gemini, Grok, and beyond
    • Use product-specific AI chats to dominate niches like VA, FHA, and Fix & Flip

    Don’t wait. AI is already referring borrowers. Will it recommend you?

    → Grab Chris’s free 5-day prompt pack at loanofficerbrand.com

    Want help putting this into action? Book your free call now at FreedomPlanningCall.com.

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    27 m
  • 449. Alter Ego Activation: How Top LOs Conquer Call Reluctance
    Jul 23 2025

    What if the key to crushing call reluctance wasn’t just better scripts—but becoming someone else entirely?

    In this episode, Steve Kyles and Frank Garay unpack the powerful concept of creating an alter ego to step into confidence, consistency, and bold action when making prospecting calls.

    You’ll hear:

    • How high performers like athletes and entrepreneurs flip the mental switch
    • Why “I’m not worthy” is a hidden belief keeping many LOs stuck
    • Steve’s personal story about how childhood fear created hesitation—and how he broke through it
    • How to start taking imperfect action before you feel ready

    Anything worth doing is worth doing badly—just get started.

    Need help building confidence and consistency in your outreach?
    Book a free call at FreedomPlanningCall.com.

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    12 m