• Marketing: 7 Principles of Persuasion

  • Oct 4 2024
  • Length: 37 mins
  • Podcast

Marketing: 7 Principles of Persuasion

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  • Summary

  • 00:00 Introduction and Celebration of New Beginnings

    02:13 Understanding the Influence Framework

    09:50 Principles of Persuasion Explained

    15:21 Applying Persuasion in Marketing Funnels

    22:50 Recommended Books on Persuasion

    32:56 Ethics of Persuasion vs. Manipulation


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