Marketing Spotlight

By: Broad Marketing Careers
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  • Summary

  • Join us in listening to Michigan State University Marketing Alumni share their career journey and best practices and key professional development advice for all students interested in pursuing and growing their marketing career.
    Broad Marketing Careers
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Episodes
  • Marketing Spotlight Season 3 Episode 6: Taylor McCrackin, Pet Resort Marketing and Paid Media Team Member for PetSuites at the National Veterinary Associate

    Marketing Spotlight Season 3 Episode 6: Taylor McCrackin, Pet Resort Marketing and Paid Media Team Member for PetSuites at the National Veterinary Associate
    Sep 1 2024

    Join us in listening to Taylor McCrackin, Pet Resort Marketing and Paid Media Team Member for PetSuites at the National Veterinary Associates. Taylor discusses her firsthand experiences during school and how it led her to the marketing field and to continue her education with a master's degree in marketing research. Taylor explains how her undergrad and graduate school coursework at MSU correlates and is used in her daily role today.
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    22 mins
  • Marketing Spotlight Season 3 Episode 5: Rick Krugh, Senior Managing Director of Large Customer Sales at Reddit

    Marketing Spotlight Season 3 Episode 5: Rick Krugh, Senior Managing Director of Large Customer Sales at Reddit
    Jun 10 2024

    Join us in listening to Rick Krugh, Senior Managing Director of Large Customer Sales at Reddit. Rick discusses the evolution of sales and how you must view sales as an art and science and not just selling goods/services. Even in sales, marketing foundations are still important as you must understand the company's needs/wants. Rick shares how to stand out in the competitive marketplace while interviewing and applying for jobs.
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    20 mins
  • Marketing Spotlight Season 3 Episode 4: Brad Sauchak, CEO and Founder at PICKMEUP LLC

    Marketing Spotlight Season 3 Episode 4: Brad Sauchak, CEO and Founder at PICKMEUP LLC
    Jun 9 2024

    Join us in listening to Brad Sauchak, CEO and Founder at PICKMEUP LLC. Brad discusses how taking risks pays off and helps advance your industry skills. Brad shares how he took a personal passion and turned it into a full-time career and how his marketing background allows him to take an innovative approach to his brand.
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    17 mins
Marketing Economics
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