Nik Buttigieg’s business has transformed dramatically since the last time he was on the podcast. Back then, he was running sessions out of a tiny room in a caravan in regional WA. Today, he’s built a thriving portrait studio in Albury, with staff, systems, a full shooting and sales setup, and revenue pushing the $600K mark — with his eyes firmly on seven figures.

What’s most interesting isn’t just the growth, but the shift in how Nik thinks about marketing, client experience, and his role as a business owner. You can hear it in everything he says. He’s simplified, doubled down on what matters, opened up his offer, and stopped trying to pre-qualify his way to better clients. Instead, he’s engineered a studio experience that gets people through the door — and lets the work do the heavy lifting.

In this episode, Nik shares what’s been behind that shift, the mindset changes that unlocked his momentum, and how he’s built a studio that feels both profitable and sustainable — even with a newborn at home and a calendar packed with sessions, sales, and phone calls.

If you’ve ever wondered what it looks like when all the pieces finally click, this is a must-listen.

The post 643: Nik Buttigieg – The Low-Pressure Strategy Filling His Studio With Ideal Clients appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

From €50 weddings in Serbia to a million-euro photography business in Italy — Danilo and Sharon Vasic’s story is as inspiring as it is practical.

What started as two teenagers shooting for friends turned into one of the most in-demand luxury wedding brands in the world. Today, they’re photographing multimillion-euro celebrations across Lake Como, the South of France, and beyond — blending their fashion background with cinematic storytelling and meticulous preparation.

In this interview, the Vasics share how they built a business that’s booked out a year in advance, why mindset matters more than money when moving into the luxury market, and the systems, preparation, and client experience that set them apart.

If you’ve ever wondered how photographers make the leap from local jobs to high-end international clients — this conversation will change how you think about what’s possible.

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When a repetitive strain injury forced Jason Guy to hang up his paintbrush, he picked up a camera — and accidentally discovered a whole new career photographing women in a way that changes how they see themselves.

Today, Jason runs a $200K-a-year boudoir business from Sonoma, California, photographing just four clients a month and handling every step himself — from first email to final album. His average client spends around $6,000, and some invest as much as $15,000 on their sessions and artwork.

In this episode, he shares how he attracts health-focused, motivated clients without relying on censored ads, why his transparent sales process builds trust (and bigger orders), and the simple offline marketing tool that keeps his calendar full.

This one’s a masterclass in building a profitable photography business on your own terms — no hustle, no hype, just honest connection and consistent excellence.

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Headshot photographer Yaneck Wasiek runs a $600K-a-year studio built on systems, consistency and connection — not luck.

In this interview, he shares exactly how he generates $15K corporate jobs, books 4–5 sessions a day through automation, and turns one-off shoots into long-term partnerships with brands like Microsoft, LegalZoom and Zillow.

From a simple website popup that fills his calendar to a door-to-door strategy that launched his business from scratch, Yaneck’s approach is all about making photography work like a business.

If you’ve ever wanted to attract steady, high-value clients without relying on hustle or hope — this episode will show you what’s possible.

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Natalie Martin isn’t your typical wedding photographer — and she definitely doesn’t follow the crowd. While most photographers lead with digital files and hope clients come back for an album, Natalie has flipped the script.

Her couples start with an album — and pay a premium for the experience that goes with it. The result? A thriving business averaging $6,000+ per wedding, consistent bookings, and a schedule that still leaves room for family, travel, and life.

In this interview, Natalie shares the mindset shifts, booking process, and quiet confidence that have shaped her approach — from handling pricing objections without discounting, to turning wedding venues into steady referral partners.

If you’ve ever wondered how to raise your prices, simplify your offers, and fall back in love with the work itself, you’ll love this one.

The post 639: Natalie Martin – £3.5K+ Wedding Photography Bookings by Leading with Albums, Not Digitals appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

After photographing more than 500 weddings and being named one of SLR Lounge’s Top 100 Wedding Photographers, Trevor Dayley hit a turning point — realising that likes, followers, and hustle weren’t the true markers of success.

In this interview, Trevor shares how he rebuilt his photography business around connection, creativity, and community. He opens up about shooting fewer weddings for more fulfilment, using vulnerability to build trust, and creating real relationships that drive lasting success — no social media grind required.

If you’ve ever felt the pressure to do more or keep up online, this episode is your reminder that a thriving photography business comes from heart, not hashtags.

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Premium Members, click here to access this interview in the premium area Nidhi Dahiya of www.nidscreations.com sent me a DM, which led to this incredible interview. She said in that message: Hi Andrew! I just had my biggest month for portrait revenue in May, with USD$123.3k in sales. Nidhi first appeared on the [...]

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Premium Members, click here to access this interview in the premium area Ilana Wechsler of www.teachtraffic.com was first interviewed for episode 513 back in 2023 — and I’m thrilled to have her back. Ilana specialises in helping business owners, including photographers, run profitable Google and Facebook ad campaigns — without needing to hire an [...]

The post 636: Ilana Wechsler – Simple Google Ad Strategies That Actually Generate Photography Bookings appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.