When a repetitive strain injury forced Jason Guy to hang up his paintbrush, he picked up a camera — and accidentally discovered a whole new career photographing women in a way that changes how they see themselves.

Today, Jason runs a $200K-a-year boudoir business from Sonoma, California, photographing just four clients a month and handling every step himself — from first email to final album. His average client spends around $6,000, and some invest as much as $20,000 on their sessions and artwork.

In this episode, he shares how he attracts health-focused, motivated clients without relying on censored ads, why his transparent sales process builds trust (and bigger orders), and the simple offline marketing tool that keeps his calendar full.

This one’s a masterclass in building a profitable photography business on your own terms — no hustle, no hype, just honest connection and consistent excellence.

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Headshot photographer Yaneck Wasiek runs a $600K-a-year studio built on systems, consistency and connection — not luck.

In this interview, he shares exactly how he generates $15K corporate jobs, books 4–5 sessions a day through automation, and turns one-off shoots into long-term partnerships with brands like Microsoft, LegalZoom and Zillow.

From a simple website popup that fills his calendar to a door-to-door strategy that launched his business from scratch, Yaneck’s approach is all about making photography work like a business.

If you’ve ever wanted to attract steady, high-value clients without relying on hustle or hope — this episode will show you what’s possible.

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Natalie Martin isn’t your typical wedding photographer — and she definitely doesn’t follow the crowd. While most photographers lead with digital files and hope clients come back for an album, Natalie has flipped the script.

Her couples start with an album — and pay a premium for the experience that goes with it. The result? A thriving business averaging $6,000+ per wedding, consistent bookings, and a schedule that still leaves room for family, travel, and life.

In this interview, Natalie shares the mindset shifts, booking process, and quiet confidence that have shaped her approach — from handling pricing objections without discounting, to turning wedding venues into steady referral partners.

If you’ve ever wondered how to raise your prices, simplify your offers, and fall back in love with the work itself, you’ll love this one.

The post 639: Natalie Martin – £3.5K+ Wedding Photography Bookings by Leading with Albums, Not Digitals appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

After photographing more than 500 weddings and being named one of SLR Lounge’s Top 100 Wedding Photographers, Trevor Dayley hit a turning point — realising that likes, followers, and hustle weren’t the true markers of success.

In this interview, Trevor shares how he rebuilt his photography business around connection, creativity, and community. He opens up about shooting fewer weddings for more fulfilment, using vulnerability to build trust, and creating real relationships that drive lasting success — no social media grind required.

If you’ve ever felt the pressure to do more or keep up online, this episode is your reminder that a thriving photography business comes from heart, not hashtags.

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Premium Members, click here to access this interview in the premium area Nidhi Dahiya of www.nidscreations.com sent me a DM, which led to this incredible interview. She said in that message: Hi Andrew! I just had my biggest month for portrait revenue in May, with USD$123.3k in sales. Nidhi first appeared on the [...]

The post 637: Nidhi Dahiya – Taking Headshot clients to $14K Family Portrait Sales appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Premium Members, click here to access this interview in the premium area Ilana Wechsler of www.teachtraffic.com was first interviewed for episode 513 back in 2023 — and I’m thrilled to have her back. Ilana specialises in helping business owners, including photographers, run profitable Google and Facebook ad campaigns — without needing to hire an [...]

The post 636: Ilana Wechsler – Simple Google Ad Strategies That Actually Generate Photography Bookings appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

What does it really take to build a profitable photography business around destination elopements? Maddie Mae was one of the first to go all-in on this niche, and she’s since photographed over 300 elopements in more than 40 countries.

In this detailed interview, she shares the business lessons learned along the way — from managing crazy travel schedules and client expectations to using SEO, Pinterest, and Instagram to keep enquiries flowing. We also talk about building trust that sparks referrals, future-proofing marketing, and keeping your vision front and centre while still delivering an incredible client experience.

If you’ve been thinking about shifting direction, refining your marketing, or just want a peek into how a pioneer of elopement photography runs her business, you’ll love this one. Have a listen and see what ideas you can put into play.

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What happens when you leave behind a successful pet photography business, move countries, and start again from zero?

That’s exactly what Kirstie McConnell has done—twice. From being South Australia’s first specialist pet photographer to building €5,000+ luxury portrait sessions in Italy, she’s now preparing to relaunch back home in Australia.

In this episode, Kirstie shares the real strategies behind her reinventions: outreach that landed high-spend clients, SEO that quietly fuelled bookings, and the sales experience that boosted her average order value. If you’re considering a pivot, a relaunch, or simply want to raise your game, this conversation is packed with lessons you can put to work in your own business.

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