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Continuous innovation is vital to successful entrepreneurship. In this episode, Brian outlines an innovation formula that will help a business to stay fresh, offer the market something new and keep its customers happy and engaged.

YOU WILL LEARN:

· Why ‘shiny object syndrome’ can be so damaging.

· Why it’s crucial to innovate on the fundamentals.

· Why synergy, creativity and feedback are vital to true innovation.

MENTIONED IN THIS EPISODE:

“Sacred Cows Make the Best Burgers,” by Robert Kriegel

NOTEWORTHY QUOTES FROM THIS EPISODE:

“Innovation is at the crux and the core of all successful business ventures, all entrepreneurs.” – Brian Buffini

“One of the biggest elements of coaching is to help people push through the dog days, when they don't feel like they're making progress.” – Brian Buffini

“There are many businesses and lives that are unfinished projects because people constantly get connected to ‘shiny object syndrome.’” – Brian Buffini

“Finishing is one of the key ingredients to innovation.” – Brian Buffini

“Sometimes, the fundamentals need to be enhanced and raised to a new level.” – Brian Buffini

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