In this compelling episode, we welcome Paul Osgood, former Global Head of Internal Communications, for an insightful conversation with our Corporate Director, Sinead Bell. With a career spanning from the 1980's to recent roles at global giants like Philips and Clifford Chance, Paul brings a treasure trove of experience and insights to the table.

Gain an insider's perspective on Paul's pivotal involvement in BG Group's integration into Shell, and the innovative strategies he employed to manage this monumental change. His understanding of leadership buy-in and values-driven leadership during times of change helped to ensure employees felt guided and supported throughout the process.

Paul also shares his unique "Have I Got a Job" curve and other groundbreaking approaches to managing change, including creative ways to help employees find closure during transitions.

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In this episode of REWIRE, we sit down with Director of Global Corporate Communications at Merlin Entertainments, Chloe Couchman to discuss what it’s like to manage corporate communications for one of the world’s leading entertainment companies.

With 140 attractions worldwide and a mission to be the greatest place to work and play, Chloe shares the highs and lows of her role, from storytelling for 30,000 employees to handling crises with a human touch.

Discover how Merlin Entertainments navigated the challenges of COVID-19, the importance of internal comms, and the creative campaigns that keep the magic alive.

Chloe also opens up about the emotional connections they foster with guests and the resilience needed to manage crises in a fast-paced, ever-changing environment.

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Paul Wheeler, Corporate Communications Director for the UK, Ireland, Scandinavia & Eastern Europe at Kellanova joins our Managing Director, Global Business Development, Alex Davies, in this episode of REWIRE, to discuss the strategic challenges involved in rebranding, crisis management and the development of a new company culture.

Paul shares his journey from his early days in PR through to his current role at Kellanova, the new entity formed from the restructure of Kellogg's. With a focus on snacks like Pringles and Cheez-It, Kellanova represents 80% of the old Kellogg's brand and faces the unique challenge of balancing its impressive heritage with the need to establish a fresh corporate identity.

The conversation also delves into the nuances of issue management within the food sector, such as sugar content debates, and the importance of brand reputation as an asset rather than a vulnerability. Paul shares how standing up for corporate beliefs, in his experience, can positively impact a brand’s reputation.

He also discusses the role of purpose in modern branding, and stresses the importance of authenticity and relevance to a brand’s space as being crucial for a successful corporate initiative.

Hosted on Acast. See acast.com/privacy for more information.