Carolyn Laframboise from FramsChams joins me to discuss the use of websites and social media for reptile breeders. She shares the experience of growing a business through Facebook, Instagram, website, and email. She also shares what happens when your social media account is removed with no warning.

To see what Framschams is up to check out their website at 
https://framschams.com/
If you would like to purchase a chameleon you can get $25 off by using the coupon code ACADEMY.

3D printers have given each of us the ability to manufacture close to any plastic product we can think of. And this gives us powerful capabilities to further our personal reptile husbandry as well as create side businesses. Today I give an introduction to this exciting technology!

It is too easy to get lost in trying to grow our social media accounts that we neglect the true followers of what we do. That serves our social media platform, but doesn't necessarily serve ourselves. Today I talk about how to focus on your purpose and the looming threat of AI which makes this all the more critical of a mindset shift.

Colby Gingles wanted a better light spectrum for his frogs. He ended up designing and manufacturing his own LED light bar and is now selling them through Thrive Ecosystems 
The special thing about entrepreneurs is they make what they want and the rest of us benefit from it!
Today Colby comes on and shares with us what inspired this new design and the ups and downs on how he went about making it a reality.

Frank Payne joins me to discuss his rare lizard breeding business called Living Art by Frank Payne. Through this business he looks to bring new lizard species to the market. In this episode we talk about the challenges surrounding wrapping a business around species that require customer education as to what they are.

Should you get on Threads?
We had a social media shake up this week as Meta, the company behind Facebook and Instagram, launched Threads, a conversation based social media app that sits squarely in the same space as Twitter. This is a detailed overview into how to decide if Threads is a platform that will serve your purpose.

The Threads app from Meta has just been released and it holds promise. In this preliminary review I give you a basic overview of what has happened in the last 48 hours.

How to balance being a breeder and having an  educational outreach!
We in the reptile world often are both part breeder and part influencer. But how would you set up a digital outreach to support both those things at the same time? Today, Ryan Dumas of Rad Reptiles and the Let's Talk Turtles Podcast talks about the beginning stages of putting together a website, blog, podcast, youTube, and Instagram outreach. I then use this as a real world example to discuss scenarios that are often faced in our reptile community.