• Revenue Roadmap: Unlocking the Power of Paid Media

  • Jun 26 2024
  • Length: 12 mins
  • Podcast

Revenue Roadmap: Unlocking the Power of Paid Media

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  • Summary

  • In this episode of Revenue Roadmap, Anthony Karls and JP VanderLinden of Rocket Clicks, dive into the world of paid media. They discuss the differences between digital and offline media, the importance of targeted advertising, and how small business owners can optimize their advertising strategy to drive revenue and gather valuable customer insights.

    00:00 Introduction to Revenue Roadmap
    00:21 Understanding Paid Media
    01:26 Digital vs. Offline Media
    02:57 The Value of Buying Media
    04:51 Learning from Paid Media
    07:18 Empowering Small Business Owners
    09:50 Key Metrics and Business Impact
    11:57 Conclusion and Next Steps

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