When you think of chatbots, you may picture frustrating loops, keyword failures, and overly cheerful automated responses. But what if AI-powered conversations could revolutionize how audiences engage with content and brands? In this episode, Susan Finch sits down with Nick Martin, Co-Founder and CCO of Direqt.ai, to explore the cutting-edge world of conversational AI for content creators and publishers. Nick shares insights on how sophisticated chatbots can enhance user experiences, provide valuable data for editorial teams, and even monetize content innovatively. From proactive engagement based on article context to seamless integration across social platforms, learn how AI reshapes audience interactions. Whether you're a CMO looking to boost engagement or a CTO seeking to implement advanced AI solutions, this conversation offers a glimpse into the future of digital content consumption and brand-audience relationships.

About our guest, Nick Martin, Co-Founder, Direqt.ai

Nick is a team leader, business development executive, and repeat entrepreneur. Under his leadership, Direqt has become a leader in its field, known for its commitment to excellence and customer satisfaction.

Susan continues her conversation with Pyper and Jarrod, the creative duo behind Joyride Jewelry. This episode delves into the crucial topic of building community, especially for artists and small business owners who have transitioned to a new location or shifted their business model.

Pyper and Jarrod share their experiences of moving to a small town and navigating the challenges of maintaining connections in an online business world. They discuss the importance of balancing work and community engagement and explore innovative ways to network and collaborate with other artists and local businesses.

This episode offers valuable insights for entrepreneurs looking to establish roots in a new community while managing a thriving online presence. Don't miss out on the practical advice and inspiring stories these talented artisans share. Plus, listeners are treated to an exclusive discount code for Joyride Jewelry!

Tune in for an engaging discussion on community building, artistic collaboration, and the evolving landscape of small business ownership in today's interconnected world.

Links from this episode:

https://joyridejewelry.com (discount code: SFS)

Listen to the first half of this conversation here.

Getting Your Hands Dirty: The Value of an In-Person Community and "Peopling"

In the ever-changing landscape of small business, resilience is not just a virtue—it's a necessity. Pyper and Jarrod from Joyride Jewelry exemplify this, transforming their business from art fair favorites to online retail successes.

Their journey offers valuable insights for any small business owner facing unexpected challenges. We'll explore how they turned potential setbacks into opportunities for growth, strategically pivoting to e-commerce while maintaining artistic integrity and customer connections.

From humble garage beginnings to navigating a global pandemic, Joyride Jewelry's story demonstrates how creativity, flexibility, and embracing change can help small businesses thrive in adversity.

Join us as we unpack the key elements of resilience that can elevate your small business, regardless of your industry or the challenges ahead.