I was so excited to record today’s podcast on whether you should be hiring a salesperson to build your B2B revenue! It may be a slightly controversial topic but stick around to learn about the practical reasons why hiring a salesperson might not be the right move for your business at this stage, the high costs and risk factors involved, and how to ensure a successful onboarding process if you do choose to hire. If you’ve been considering adding a salesperson to your team or have already done so with less-than-stellar results, then tune in. I’ll also be addressing the frustrations many business owners felt last year about generating revenue and the challenges of building out a sales process and helping you to understand the key considerations you need to take into account before making the decision as to whether you should hire a salesperson to build your B2B revenue! Plus, I’ll share how and when to invest in your own sales skills through resources like The C Suite ® to build a proven, metrics-driven sales process that sets your business up for scalable success. In this episode I’m sharing; Should you hire a salesperson to boost your B2B revenue in 2025? The pros and cons of hiring salespeople for small business success Is hiring a salesperson the right move for your growing B2B business? Key considerations before hiring a salesperson for your coaching or consulting business Building a proven sales process before hiring and essential tips When to hire a salesperson and when to train yourself instead Common pitfalls in hiring salespeople for small businesses Why you might want to rethink hiring a salesperson right now The high stakes of hiring salespeople for a small business under 150k revenue Effective sales process training: Your path to hiring success Key Quotes; "When coaches and consultants and service-based business owners generally are thinking about hiring a salesperson, they can be so caught up in the fact they just don't want to do sales activity, or they just hate sales and want to get rid of that job, that they don't necessarily, prepare in the best way for having a salesperson." 00:14:1900:14:40 "So if you're somebody who is generating less than 150 k a year in revenue yourself for your own business, then a salesperson probably shouldn't be top of your list for hiring." 00:03:5800:04:10 "It doesn't matter what you call a salesperson, whether you're saying that you want a closer or a new biz development exec or an account manager, unless you know what skills are required in those roles and how to interview to find out whether those people have those skills, it's going to be a very, very time consuming lengthy process." 00:29:1100:29:39 "What you will find is that the best salespeople out there are usually the most expensive. So unless you've got something that is going to help set them up for success right from the beginning, you could end up paying a very, very high salary, a very high monthly cost for somebody who arguably could have been absolutely phenomenal, when working for a large company where they were adequately supported." 00:34:2900:34:58 "Most companies will actually give salespeople, new salespeople, a grace period where they don't actually have to bill or they don't expect them to bill." 00:18:2700:18:37 Key Resources Mentioned in this Episode: Tickets are now on sale here for the Converting Corporates Event 2025. Grab your Sales Tracking Spreadsheet here. Click here to watch my video on how to troubleshoot your sales process.! Join The C Suite ® Self Study now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention email templates and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here now. Take the Selling to Corporate ® offer quiz and find out what the best offer is that you could sell to corporate. Sign up here for the webinar on Five Simple Steps to Landing Corporate Clients. Top 5 Business Development Questions: If you’re looking to convert more business development calls into sales? You need to be asking the right questions and getting the best information to support future work. Download my Top 5 BDQs here and start getting quality information from your prospects. Connect with me on LinkedIn. If you've been consuming the content and LOVE the show, please make sure you take five minutes out of your day to leave a review. Click here if you would like to listen to my recent TEDx talk.
