Social Media Lab  By  cover art

Social Media Lab

By: Social Media Lab powered by Agorapulse
  • Summary

  • The Social Media Lab is powered by Agorapulse. Scott Ayres, the Content Scientist, busts the myths, rumors and stories of social media marketing with SCIENCE!
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Episodes
  • 335 Answers To Over 20 Instagram Marketing Questions
    Sep 17 2021

    Social Media Lab Instagram Marketing Survey 2021

    Want to learn how other agencies and social media managers are doing Instagram marketing and get inspired?

    The Social Media Lab recently surveyed digital marketing agencies and social media managers to see how they use Instagram. We received 335 responses to our “Instagram Marketing Survey 2021.”

    The following information will give you insight into how the average Instagram user utilizes Instagram daily.

    Instagram Marketing Survey 2021 Results

    Highlights from the Instagram Marketing Survey:

    Instagram marketing was very important or extremely important to 64.77% of survey respondents.

    • 66.27% spend between 1-3 hours on Instagram daily.
    • 90.75% view Instagram Stories.
    • Instagram Reels are viewed by 68.96% of those surveyed.
    • 94.93% post at least once per week to the Instagram feed.

    Full survey here: https://www.agorapulse.com/social-media-lab/insgtagram-marketing-survey-2021/

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    11 mins
  • The Social Media Lab Live 100th Episode!
    Jul 26 2021
    The Social Media Lab Live 100th Episode! Join us as we reflect on the past 100 episodes, talk about ups and downs, changes to the show and maybe even have some trivia, giveaways and old friends on the show! What is the Social Media Lab LIVE? Social Media Lab LIVE is hosted by me, Scott Ayres, the Content Scientist at the Social Media Lab. It’s a weekly show where I talk about social media marketing with expert guests and is always testing something!!! I use Restream to power all of my live shows on Facebook and YouTube. Get started with Restream for free at www.restreamlive.com With Restream Studio, you can: — Launch & demonstrate new products — Drive flash sales & promotional offers — Host interviews, Q&As, or podcasts
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    44 mins
  • Should Your Facebook Live Stream Begin with a Countdown Timer?
    Jul 5 2021
    Is it best to start a Facebook live with a countdown timer? The Social Media Lab tested Facbook countdown timers for you.
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    15 mins

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