Spa Marketing Made Easy Podcast  By  cover art

Spa Marketing Made Easy Podcast

By: Daniela Woerner: Licensed Aesthetician
  • Summary

  • Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love.
    Addo Aesthetics, LLC 2021
    Show more Show less
Episodes
  • SMME #381 Happy Birthday, Daniela!
    May 20 2024

    Daniela’s turning 43 this week!

    This episode she shares the themes that sum up each of her adulthood decades:

    • 20s = Discovery

    • 30s = Babies

    • 40s = Refinement + Simplification

    Take a listen as this episode is full of “Danielaisms” AKA the big, bold statements Daniela repeats as part of her coaching philosophy.

    PLUS, and most importantly, she’s giving back to the Spa Marketing Made Easy listeners in a big way during this episode.

    In honor of her 43rd birthday, she’s running a limited time offer where you can purchase one 1:1 Coaching Call for $43!

    This offer is available for the first 43 buyers and is limited to 1 call per person. To apply the discount, use code: BIRTHDAY43

    One 1:1 Coaching Call is regularly $297, which means this exclusive offer is a $250 discount: Purchase the $43 1:1 Coaching Call.

    To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/381

    Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

    Show more Show less
    9 mins
  • SMME #380 Employee Breakeven Calculator
    May 13 2024

    In this episode, we look at the importance of intentional spending when it comes to hiring providers for your spa.

    As a spa owner, making sure that every penny spent is purposeful and benefits the company is essential for long-term success, especially in the spa and service industry.

    Learn how to use a simple calculator to assess your employees' performance and make informed decisions that will help you navigate the challenges of growing your business in today's competitive landscape.

    Focusing on these aspects of your business can reduce stress, increase profitability, and massively impact your revenue.

    In this episode, we discuss:

    • The importance of intentional spending and payroll management in a challenging economy

    • Industry statistics on new business failure rates and the significance of beating the odds

    • Recommended payroll benchmarks for the spa and service industry

    • How to determine if your providers are paying for themselves within 90 days

    • A simple calculator tool to assess employee performance and make informed decisions

    To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/380

    Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

    Show more Show less
    14 mins
  • SMME #379 10k Challenge for you
    May 6 2024

    In this episode, I share six powerful strategies to add an extra $10,000 to your revenue, a challenge we give our Growth Factor® students, which they typically achieve in just two months. Across the country, spas are facing a challenging environment where it feels harder to move the needle and maintain business despite working three times as hard. Let's explore smarter ways to increase revenue and focus on profitability.

    I challenge each and every listener to take on their own 10k challenge by applying these six strategies to their business.

    Learn the importance of having a specific focus for the increased revenue and how it will benefit your company.

    Join me as I share these valuable insights and strategies to help you navigate the challenges of growing your business in today's competitive landscape. By making micro-changes and staying focused, you can create a massive impact on your revenue and profitability.

    In this episode, we discuss:

    • The importance of maintaining target margins and adjusting prices for inflation

    • How upselling and enhancing existing services can increase revenue per hour

    • Strategies for boosting customer lifetime value through add-on service offerings

    • The significance of identifying and overcoming fears of increasing revenue

    To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/379

    Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

    Show more Show less
    18 mins

What listeners say about Spa Marketing Made Easy Podcast

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.