Join us on the Capital of Craft Podcast as we delve into the intricate world of hops with Steve Burchill, Southwest Region Sales Manager at Hollingbery & Son Hops and a craft beer industry veteran. This episode offers a comprehensive look at the evolving economic factors influencing hop usage and strategies for maintaining financial sustainability in brewing.

Topics discussed in the podcast:

● Economic Trends in Hop Usage: How breweries are adjusting to economic pressures in hop selection.

● Historical Hop Purchasing Trends: A review of past buying behaviors and their impacts on today’s practices.

● Popularity of Key Hop Varieties: Why Citra, Mosaic, and Simcoe remain staples in brewing.

● Innovations and Market Adaptations: New hop varieties and their integration into brewing recipes.

● Hop Storage and Quality Management: Advanced techniques ensuring quality over time.

Whether you're a new brewer or a seasoned pro, this episode is packed with essential knowledge and practical tips for navigating the complex hop market and enhancing your brewing operations.

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