In this episode of Branding Democrats, we welcome Jon Cooper, known as @counterpointpolitics on TikTok.

We begin the conversation by discussing a recent video Jon made, comparing progressives and moderates from 2021 to 2024. We talk about mistakes made by the Democratic Party, including the handling of Biden's cognitive decline and the implications of the recent debate performance.

We explore the controversial topic of whether Biden should step aside, reflecting on Biden’s achievements and the risks associated with his re-election bid. Jon emphasizes the need for honest internal criticism and strategic decision-making within the Democratic Party. We discuss Kamala Harris’ reputation, achievements, and potential as a candidate. Jon shares his thoughts on how to effectively market Kamala and align her with the successes of the Biden administration.

The conversation then shifts to how Democrats can modernize their messaging and be innovative. Jon also talks about his messaging strategy on his platform, emphasizing the importance of creating content that resonates emotionally and intellectually with the audience, using personal narratives and real-life stories.

To hear more from Jon Cooper...
TikTok: @counterpointpolitics

Want to be a part of the Branding Democrats Community?

Follow us on our social media👇👇👇

Instagram: @brandingdems

TikTok: @brandingdems

Twitter: @brandingdems

Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.